Trial Network says Xu: from "I guess" learned the promotion of creative

If you like to watch the Taiwan variety show "I guess I guess I guess," and is downloaded from the Internet "ice Fish" produced by the program, should be the title of the "itry.cn" ads will not be very unfamiliar, itry.cn is a trial network.

In supermarkets, often some businesses to do promotions, have a trial outfit, try to eat, and so on, even a Japanese cosmetics brand recently a large trial outfit, it seems that we have entered a "experience economy" in the initial stage. On the Internet, some people also played the "probation" idea. Says Xu, a graduate of Tsinghua University, began a "trial network" with the end of last year after the internet experienced a low tide and even been cheated.

is the manufacturer willing to co-operate with this new gadget? and will the user buy the account? Everything is unknown, all new things will face many unknowns. However, according to says Xu's own introduction, it seems to feel very good.

Q: Where did the inspiration for the trial network come from, and why would you want to set up such a website?

A: I like to watch Wu hosted the Taiwan Entertainment "I guess I guess I guess", last October, there was a program to introduce a website in Taiwan, specifically with the business promotion, so that users through the website platform to obtain trial products, and also very successful. After reading feel very interesting, so registered the relevant domain name, and I also found that similar domain name was just early registration, it seems to play similar stunt people are still many, do not know if we have seen the "I guess" after the inspiration.

Q: The trial site is only just beginning in China, can you introduce foreign related websites?

A: I only know Taiwan's itry.com.tw, also listen to our trial net Netizen said abroad also have, but I really do not know,. I think to see a direction to follow their own thinking, to the existing environment to plan operations. I have been collecting video reports on the Taiwan site, and have learned some experience, they have achieved 100,000 registered users in more than a year, and now realize break-even. In fact, many people think that we are "burning money", and in fact, the trial network now a good monthly income of tens of thousands of, has achieved a certain aspect of profitability.

Q: In the process of building a website, have you ever been surveyed by vendors or users? How interested are they in this kind of Web site? In other words, the establishment of a trial network is an impulsive behavior or in-depth investigation after the rational type of behavior?

A: I did not investigate, so you can understand that it is impulsive type. However, I have a deep understanding of the Internet, before watching this program, always want to have a chance in a field. Before that, I have been starting a business for 3 years, and these experiences have been very helpful to my website. Moreover, I will not do what people do not need or say already, I think do the Internet, must be in my area has not been excavated mode, useful platform for people, so, I want to express is, the impulse behind, There is also rational behavior.

Q: How many users are there now? has the expected effect been achieved?

A: Currently registered users close to 50,000 people, my original goal is to achieve 100,000 effective users within 3 months, friends said 100,000 active users too exaggerated, so the goal becomes 100,000 independent registered users. Now the site is said to open more than 60 days, but my heart is very clear, because the site opened years ago after a year, we are February 10 to officially external operation, so now after more than 40 days, from 3 months 100,000 registered users should not be difficult to achieve the goal.

Q: How many people are there in the trial network team? What is the proportion of technical personnel? Market, customer service, etc. accounted for how much?

A: The team now has 8 people. There are 2 technicians. Technology is Tsinghua alumni, is a master of Java. I Shang planning, all systems are planned by me. Market personnel ratio is large, in addition to an angel shareholder, the other currently almost all market personnel.