Understanding audience groups throughout the SEO program

Successful SEO needs to have a thorough understanding of the enterprise organization itself. What products and services, what information and what resources does your company provide? An important process of SEO is to understand who is searching for what you are promoting. Figuring out who your site is targeting is a part of SEO that can't be overlooked. However, the target group is not always easy to determine.

In addition to having an in-depth understanding of all aspects of your product or service, you need to understand the market classification that your product belongs to, each of which may correspond to a block in the site that will be created. Creating a section on a site that corresponds to a market classification will get the search traffic associated with the classification.

In the SEO seems to understand the audience groups, is a large part of the choice of key words to consider more. But the rain maple porch feel understand audience group is throughout the optimization scheme, not just simple keyword selection.

Understanding the audience is actually taking into account the development and expansion strategy of the enterprise in the context of understanding the whole industry. Like the Amazon Bookstore, from selling books, to the current development of what are sold online bookstore, Dangdang is also a lot of similar sites. Web sites that experience this shift can radically alter the structure, anticipating this change in advance to find a solution.

Understand the most important thing about the audience. Subdivide the site audience. A website may buy small devices, SEO personnel to the relevant words to do up. As a young person, you might consider how to search for gadgets with someone similar to yourself, but in fact a website sells gadgets to about 60 people.

This leads to the same category, due to the different age of consumption, there is no good understanding of the audience groups, incoming traffic groups for a site's products are not interested. A website is also not able to get traffic from people who are interested in their products.

Often a product is different from the difference between age, and there is a difference between men and women, and another consideration is that regional search is different.

These to understand the audience is very detailed aspects, can be throughout the optimization program should not deviate from the real target customer groups, for the site positioning in the enterprise marketing can be a good understanding and faster development!

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