Viewing network Marketing from integrated marketing of parks

I went to a park with my friends last weekend, the park's fees are similar to other parks, but I find the park is a lot of people. I was curious about the way it was marketed, so I began to watch it carefully.

　　

First of all, the park's management is very standard, the gate set a lot of checkpoints, but also with professional ticket inspectors. Into the park, the first is a very pleasant view of the lake, surrounded by a lot of tourists around the lake to play, fishing, there are water, boating and so on. This park is named after this lake, so the marketing model of this park is mostly around this lake and unfold. This lake scenery is beautiful, the lake crystal clear, lake culture a lot of fish for tourists to watch or fishing. Depending on the side of the lake, there is a small shop for tourists, and tourists can enjoy the beauty of the lake while enjoying the fun of fishing. The next is the tool for tourists to pull-bamboo raft, because it is relatively novel, so very popular among tourists. Opposite the lake is a playground, which has a lot of recreational equipment for people of different ages to play. Go forward is a rolling mountain range, but there are "slippery grass" and "ropeway" two convenient tools, for tourists to climb the convenient while you can enjoy the beautiful scenery along the way. Sit "ropeway" to reach the top of the mountain is a man-made great wall, the Great Wall on the sale of "Wish Belt" and "wish to lock", visitors can be their blessings through them firmly tied on the ropes on both sides of the Great Wall. Down from the Great Wall is a barbecue, and the shops here have the materials to provide a barbecue for tourists. The park trails on the beautiful scenery, along the way there is no shortage of small shops selling beer and skittles, which business is good also has a hotel inside the park. This hotel affordable, the choice of ingredients are mostly taken from the mountains, so most of the food is relatively fresh and pollution-free, coupled with the restaurant chef's processing into a delicious food, but also because of this, the hotel business is so good. Go inside. There is also a zoo, which is another ticket for the zoo. Zoo animals here, although not as much as the zoo, but "though small, also spite", it is still a lot of varieties, in the middle of every time there will be animal performances and other activities. The park business is so good, not only its natural conditions are superior, more importantly, it's integrated marketing way is very good. It is the integration of the marketing model, which is to integrate a variety of good business ideas, so as to attract more tourists.

Combined with the park's integrated marketing, to engage in the network marketing industry, I brought more or less inspiration, how can they achieve success in marketing, how to attract more customers to come to do our products? These questions have been my constant exploration and groping?

My personal study summed up, network integration marketing is based on the current network environment, with the help of Network tools, network elements, the enterprise products, corporate brand accurately inform the target consumer groups on the network. Through stimulating the target consumer group to realize the advertisement target and marketing target of the enterprise, this process emphasizes the integration and application of network environment, network element and Network tool.

　One of the benefits of network integration Marketing is:

1, the threshold is low, almost all business owners can carry out the appropriate network marketing

2, the dissemination of precision, there is no traditional media like Internet media can be based on

3, the effect can be measured, through the code to establish tracking marketing monitoring system, the effect of continuous comparison after the maximum

4, integration means that the full, appropriate and accurate use of resources

To our company engaged in the site of the industry's integrated marketing approach, is the site construction, website optimization and network marketing integration in a marketing, so as to achieve the synchronization of marketing methods, so as to meet the diverse needs of customers. There are a lot more than the park side of the integrated marketing better marketing methods, but also to be found together, I hope that the above content can help everyone in the marketing road to go farther, there are bad places to hope that everyone to shoot bricks. This article from the Grand Vision Interconnection, Nanjing website Construction, www.hongtunet.cn, welcome everybody to study and reprint, when reprint please take this link, thanks!