Visibility: Information graphs and visual dissemination

Visibility: Information graphs and visual dissemination

Original title of basic information: the power of infographics: using pictures to communicate and connect with your audience Author: (plus) Mark smiciklas Translator: Xiang Tingting Zhang Dongning book series name: turing Interactive Design Series Press: People's post and telecommunications Press ISBN: 9787115313805 Release Date: May 2013 publication date: 16 open pages: 1 release: 1-1 category: computer> database storage and management more about "," cannot be considered: Information graphs and visual dissemination "content Introduction in today's information explosion era, how to quickly absorb, digest, and effectively transmit information to the audience is an important part of enterprise operations and personal work and life. Visual: infographic and visual dissemination is a practical book for digital marketing and social media. This document introduces the aesthetic and commercial value of data visualization in the process of information dissemination, and presents readers with various types of visual data and concepts, it explains how to create and publish information graphs in steps to achieve the purpose of using visual information to communicate with people. It also helps enterprises develop the best marketing strategy and build a better brand image. "Cannot be seen: Information graphs and visual dissemination" also provides many information graph resources for readers to further learn. Visualized: Information graphs and visual dissemination are suitable for information graph designers and business people. Directory "cannot be considered: information graph and visual propagation Part 1 Visual propagation 1 Information graph entry 31.1 information graph what is 31.1.1 definition of information graph 31.1.2 history of Information graph 61.2 Visual Science 61.2.1 visual hub 71.2.2 visual ease of understanding 71.2.3 visual learning 111.3 why information graphs can be used for commercial purposes 121.3.1 easy to absorb 121.3.2 shareability 151.3.3 attractiveness factor 16 Part 2 Business Information Requirements 2 visualization of figures and concepts 212.1 statistical data 212.1.1 use data to speak 222.1.2 benefits of Visual Research 242.1.3 understanding risks 252.2 creativity and concepts 272.2.1 use visual metaphor 272.2.2 use comics to spread creativity 292.2.3 case study: kronos "cherish time" series cartoon 333 visualization of the operation and relationship of things 353.1 process 353.1.1 the dilemma of the industry 373.1.2 Information Diagram helps explain what you want to do 383.2 level 423.3 relationship 473.3.1 simplified system thinking 493.3.2 business model 494 visualization of time, place, and character 554.1 personalized presentation method 554.1.1 brand humanization 564.1.2 Information Diagram resume 584.2 year Table 634.3 geographical orientation 67 part 3 Information Diagram 5 Information Diagram Preparation work 735.1 goals 735.1.1 understand audience information requirements 755.1.2 audience analysis 755.1.3 set the information graph objective 775.2 observed art 795.2.1 watch 795.2.2 listen to 806 processing idea 856.1 record ideas 856.1.1 I am not an artist 856.1.2 diverse recording Method 876.2 information synthesis 897 Design Information Diagram 977.1 argument 977.2 self-help Information Diagram 987.2.1 Information Diagram miscellaneous 987.2.2 principles of self-developed Information Diagram 1017.3 outsourcing 7.3.1 professional 1077.3.2 cooperation with students 1128 release Information Diagram 1198.1 audience research 1198.2 online publishing channels 1208.2.1 information map base camp 1228.2.2 Information Map frontend base 1278.3 offline publishing opportunities 134 fourth part commercial value 9 information map as a tool for internal and external communication 1379.1 use information map set up the commercial value of your brand 1379.1.1 infographic 1389.1.2 content marketing 1399.1.3 infographic promotion 1499.2 internal infographic 1549.2.1 internal use of the infographic 1549.2.2 internal communication opportunities 15610 infographic investment return rate 15710.1 measure the value of information graphs (voi) 15910.1.1 tangible indicators 15910.1.2 intangible benefits 16211 infographic resources 16511.1 visualized element guide 16511.2 infographic tools 17511.2.1 visualization tools 17511.2.2 design elements 17911.3 extended reading 18011.4 information designers, consultants and institutions 18211.4.1 institution 18311.4.2 free designer 18611.4.3 consultant 189 Book Information Source: china Interactive publishing network