Webmaster Talk about the view of SNS

For users, they will not go to the tube SNS is what, users use a website services, he is most concerned about the use of this site can bring him what? Regardless of whether you are SNS or what blog. That is to say, the user experience will eventually fall on the user's harvest, not the concept.

In the use of a number of domestic sites called SNS, my own SNS also have some may be more superficial view:

1, SNS is a kind of website viral marketing function, he can invite his friend to become the user of this website through a certain member of the website, and put the interest of this kind of invitation and purpose. Remember hao123 before the home page has a what "if you think the site is good, then please tell QQ friend Oh" so? (Probably the meaning is like this), want to know hao123 although in the website above has such a word, but the user does not have the interest and the goal drive, will not have many users really to send the website to the friend to look, and SNS is this sentence to make the website a function, Allow a member to help you promote a website for some purpose and interest. Therefore, SNS for a new generation of internet stations, the first embodiment of a marketing approach;

2, SNS is a kind of strengthening the internal communication function of the website member. The former website member service, is one kind of one-way, the independent member service, basically does not embody the member and the member communication and the exchange, at most is has a "my friend" the list function, but did not have "my friend" the further content to open and manifests. And SNS opened up a list of friends for further content, according to my friends list, I can see a list of Friends of my friends, even a list of friends of my friends, from this meaning, this is a communication based on the above plane space, and SNS is a three-dimensional communication based on multidimensional space. This person thinks in the website function design is an epoch-making innovation, makes the Internet "interconnection" the essence manifests incisively and vividly.

3, simple based on human SNS more difficult to generate profits, SNS want to profit must be applied in specific industries. The current domestic I see can be classified into SNS website, according to the current see, contact home is a simple based on human SNS, excellent friend zone is a blog based SNS (many people think you want to play down its blog function, I do not think so), watercress is a based on books, movies ... SNS, there are some similar uume based on dating SNS, you can see, in addition to the SNS into the book, film and other carriers, as if other basic or based on the relationship between people, excellent friend zone into the blog can actually only be regarded as a person and the relationship between people. Recently Heiyou launched the Fairy match seems to be to further the marriage of friends to make SNS a more purposeful application, personally feel this more vitality. Of course, not excluding the current simple life of the relationship of SNS in the accumulation of certain people after the introduction of some of these people based on the application services, such as the contact home is very likely and LinkedIn like the launch of jobs services, this is a form of application.

4, use and maintenance. Before I heard Mpod said, the concept of contact home More is put on the maintenance above, that is, he does not expect you to use him every day, just think of the time to use. This should be similar to the idea of a neighboring address book. Similar sites and Skyline Network, the idea of this site is to SNS as a kind of people to add friends, manage friends, to obtain a friend of a tool. I think that this tool in the absence of practical interests of the time, the user is not attractive, just like to find the power of mm dating is certainly greater than the ordinary friends, to provide this not too strong purpose service tool profit in there? Whether or not to use its member library in the late application in some industry or to provide some kind of service.

5, so that is, now SNS are in the circle of people, think, circle people can have money to collect, is it so? Should think about it, using what selling point circle people, circled people, what people in it? What benefits or benefits can the user bring to the user? OK, even if you circle people, these people on the site can have any income? In addition to advertising. These are the questions I've been thinking about.