Webpage optimization basics: weight ratio of page elements of search engines

Source: Internet
Author: User

Internal link text: 10 points
Title: 10 points
Domain Name: 7 points
H1, H2 font size Title: 5 points
First sentence of each paragraph: 5 points
Path or file name: 4 points
Similarity (keyword accumulation): 4 points
Start of each sentence: 1.5 points
Bold or italic: 1 point
Text usage (content): 1 minute
Title attribute: 1 point (not a title>, but a title attribute, such as a href =... Title = ")
Alt mark: 0.5 points
Meta Description (Description attribute): 0.5 points
Meta Keywords (Keywords attributes): 0.05 points


1. Static page

Changing information pages, channels, and website home pages to static pages facilitates faster and better indexing by search engines.

2. Keyword optimization of Page Title

The information title, website name, and related keywords must be listed.

3. Meta tag optimization (in the past, an important method of search engine optimization is no longer a key factor, but it cannot be ignored)

Including Meta description and Meta keywords settings
Keyword density should be moderate, usually 2%-8%, that is to say, your keyword must appear several times on the page, or within the range allowed by the search engine, avoid stacking keywords.

4. Create Sitemaps for Google

Google's sitemapsis an extension of the original robots.txt. It uses XML format to record the information of the entire website and read it for Google, so that search engines can more quickly and comprehensively include the content of the website.
You can use the Sitemap builder provided by Google to create a map (which must be prepared by a technician ):
Https://www.google.com/webmasters/sitemaps/docs/zh_CN/sitemap-generator.html
You can also create more comprehensive Sitemaps by technical staff.

5. Keyword optimization of images

Do not ignore the substitution keyword of the image. The other aspect is that when the image cannot be displayed, you can give the visitor an alternative interpretation statement.

6. Avoid table nesting

Currently, there are too many nested tables on this site. Search engines usually only read 3 <table> nesting. If there are too many nested tables, some useful information will not be detected. 9 7 3 1 2 4 8:

 

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