Website concept: planning and building websites from the marketing perspective

If a website can be planned from the marketing perspective, it can easily promote traffic without spending too much money. However, if a website cannot be constructed from marketing planning, it may spend a lot of money, and it is difficult to truly smash the website traffic. Therefore, Wang Tong has always advocated the idea of planning and constructing a website from the marketing perspective.
How can we plan and build a website from the marketing perspective? Different types of websites may be slightly different, but most websites need to consider the following three points: 1. Website planning and design should be responsible for SEO for a website, on average, about 70% of new traffic comes from search engines. If your website can be planned and designed from the marketing perspective, you can easily get a large amount of traffic through the search engine.
What factors need to be taken into account when website planning and design are negative and SEO? Website link structure Planning URl path design webpage layout title design meta tag design website map design other SEO factors must be designed in these aspects in line with the requirements of the search engine, in order to promote the future of the website, you can get a relatively good ranking among the major search engines, so that the search engine will continuously bring you high-quality traffic without spending money.
To learn SEO, you can go to this website: www.seo.org.cn 2. Website planning and design must meet users' preferences. For a website, humanized design is very important, but how to be humanized? Many people may be confused. Humanization is also composed of a series of details. Here we will briefly list several items for you.
1. Websites must provide users with pleasure in opening webpages quickly so that users can feel better. How can we improve the speed of webpages? The server's bandwidth conditions are better. The webpage content should not be too much code optimization or compression. Try to use static webpages as much as possible ...... 2. The website should boast more users: many steps for users to use the website's services or functions can be incorporated into a user-friendly language to boast more users. To make users happy, users will like your website very much.
3. Website navigation should guide users to plan website navigation based on users' preferences. It is best to allow your navigation to guide your customers through in-depth traffic, follow your planning ideas to generate traffic and convert it into your customer.
3. To add necessary network marketing tools to a website, you must select different network marketing tools based on the website nature. For example, a business website must have the following tools: if the online customer service system has an online customer service system, the conversion rate of your website will be greatly improved.
Most of the conversion from a potential customer tracking system to an end customer is achieved only after multiple tracking.
Through the network marketing analysis system, the network marketing analysis system can clearly display the current marketing data of the website.
Other online marketing tools