Website anchor text optimization need to pay attention to things

The role of anchor text Everyone should be clear, now do site optimization to the site to do a lot of anchor text, 3 years ago know the anchor text and doing is very few, and now do site optimization anchor text is much more. Many friends know to give the article inside the keyword or a paragraph to do anchor text, but it is likely that many novice friends have such a doubt: how to do anchor text, what to pay attention to?

In fact, the anchor text can be divided into 2, the anchor text and the station outside the anchor text, today the mixed kid to give you a rough write down on these 2 concepts of some understanding, summed up some personal experience and online related article experience, novice friends can understand, In order to do the anchor text in the time better for the site to make a reasonable maximum effect optimization, to avoid black hat behavior.

One, the anchor text inside the station

Literally, everyone is clear, the anchor text of course is the site internal, here mainly to the article (in fact, the site optimization anchor text refers to the article page optimization, as the other bottom of the head, such as the keyword anchor text is only the details of the optimization, here is also related to keyword layout, There will be time to write this article in the future

1, the length of the anchor text

There is a blogger blog, I observed, found that he put the whole sentence to do anchor text, point to the same page, and often do so, I do not know what the purpose of this friend, of course, this friend certainly understand this is not desirable, the reason why here, Because it leads to the content: Many novice friends have encountered such confusion, is to give a keyword anchor text, or the whole sentence, here want to say is the entire sentence to do the anchor text the only role of the increase in the site of the relevant articles and user experience, to enhance the role of a keyword almost no, So in improving the keyword ranking, such a method is not desirable, as far as possible to avoid.

2, anchor text appears in position

We all have this problem, an article, some want to do the number of keywords appear a lot of (do the site is related to the site keyword, so the frequency of related keywords is not controllable), here I also often found some friends of the site inside the relevant keywords all do anchor text, Whether it appeared 2 times or 5 times, in fact, such a method is also useless, not desirable, and may even be cheating black hat behavior. Here is the best way: to the first occurrence of the addition of anchor text, the following can be bold display, let SE know your site want to highlight what, so as to optimize the role of keyword ranking.

3, the number of anchor text appearing in a page

A simple site is a lot of the composition of a Web page, so a site there must be more than a page of the number of levels exist, each page can be said to have different title and address, so in doing the anchor text optimization, you can do the anchor text on other pages. Here's a new question: How many anchor texts appear on a page? 1th, I also said, do the whole sentence anchor text can be driven by the number of site pages and user experience. Here the number of anchor text appears to be irregular, do not deliberately to control, natural point is the best, can be one, can also be 5, the article inside the nature of the relevant pages of the page statement, and then the natural plus hyperlink, forming anchor text. In the article quickly improve the weight of the site 4 methods inside I interspersed with a number of anchor text, and in the 6.6 Dragon Boat Festival to see the major search engine creative logo just interspersed with a bale.

4, Anchor text optimization site under the different core keywords

Can be said that the Internet, most of the optimization of the site is not a keyword, such as My Site optimization blog is optimized site optimization and site operation, many novice friends must have taken such a method: Each article to optimize the site of different core keywords, so optimization is actually wrong, Of course, different people have different views on different things, at least I think it is undesirable. Here my advice is: in a period of time to optimize only one keyword, such as this keyword ranking optimization up, but also represents the weight of the site to improve, other core keyword rankings will also rise, and then to optimize other core keywords.

5, Anchor text optimization of some other attention

Different people have different experiences, the above 4 listed the most common, but also best to do, other internal anchor text far more than these, here also mention some other: for example, the number of anchor text and article content character length ratio has a certain regularity, it is impossible to 20 sentences, 10 anchor text. and optimize the core keywords, 90% can link to the home page, the other 10% can link to a very high degree of relevance of the page, so it is more natural.

Second, the station outside the anchor text

Station outside anchor text optimization in the site rankings and other optimization work in the position of even stronger than the station optimization (do not do station optimization, only to do the station outside optimization, ranking can also be times the cow, a seoer every day to do most of the time may be in the site outside optimization, here or briefly write a few things to note.

1, Anchor text diversification

In doing the site's core keywords station outside the Anchor text optimization, a lot of friends blindly just do the same keyword anchor text, such a method is not advisable, we want to ensure diversity, very simple, here or take my site to illustrate, for example, I exchange links with friends, can do on: website optimization, mixed-boy website optimization, Website operation, mixed kid. Pay special attention to the dilution of the keyword.

2, Anchor text and web site exposure

A normal site's external links can not be anchor text, so the natural distribution of anchor text and Web site exposure, both anchor text and only the existence of the URL text. In the use of competitors to do outside the chain also said a number of ways to do outside the chain, interested can go to see.

3, anchor text growth rate

Should not be a short time to increase the number of times, and the rankings do up after the do not do, this method is black hat behavior, this is believed that we all understand, do not make more explanations.

This article may be written relatively long, but are real content, for novice friends, is a very good thing, write more hard, also hope that we cherish my content, because it is written out at one breath, there must be other, we can also write out, the Internet needs to share the spirit, Only in this way can we make progress together.

Anchor text links, in fact, is the hyperlink, it is to create a text keyword and link between a bridge, in the hyperlink can be a keyword, can also be a sentence. Its role is to instruct the user where the mouse clicks specific points. Anchor text is a very important factor that affects the ranking of keywords in the website.

Anchor text can be understood as the text of the link, selected text in the SEO occupies a very important position, this is mainly because no matter whether SEO or se are around the key words, and the general keywords will be in the form of anchor text, it not only provides the spider to crawl path, Also keyword ranking in an important algorithm.

If in some of the high weight of the site has a link to the site, it means that the site to point to the recognition of the site, and this anchor text link is the site to point to a description of the site, which is conducive to Baidu spiders crawl the site, thus affecting the Baidu rankings.