Website SEO three elements of the structure, content, links

All along, the topic of Web site SEO enduring, in the final analysis, nothing more than the structure of the site, content, link this most basic ternary element. The three-dimensional unlimited expansion of the open, there is indeed an endless topic. Simple things complicate, complex things to simplify. If the structure, content, link this ternary relationship between the three elements of good treatment, clear ideas, site optimization effect is only a matter of time, do not need us every day to worry about her.

One is the structure of the website, including but not limited to: framework, dynamic URL parameter number, code redundancy, table/div+css layout, Js,flash usage, code compliance with Web standards, etc. This work mainly concentrates on the prophase of the website planning, from the product positioning, the positioning of the crowd, market positioning, user experience, and so on, set out the site structure, the site is nothing more than to do to the two types of organisms to see, a class is the customer, the second category is the spider is the search engine, if the structure is not clear, do not say spider, people went This work is particularly important, once the website is officially on the line after operation do not easily move him, if you have to adjust the structure, you have to reconsider the search engine and user experience problems, this part of the content can be referred to the "Web site revision how will not affect the search engine included and ranked?" "" Enterprise Web site in the process of revision must pay attention to a few user experience problems 》。

The second is the content, originality, content for the king of the truth that everyone knows, do not do too much duplication, this element includes but not limited to: keyword selection, layout, density, location, combination, etc., the page bold, italic, underline and so on, site content update frequency and originality, page existence time, picture Alt attribute, The readability and professionalism of the website content. Site content is done, you can reduce the workload of many outside the chain, which we all understand! Good thing afraid no one to help you advertise it?

The third is the link, and the inner chain and the external links of the website, including but not limited to: links in the page position, number of times, chain out of the quantity, the density of links, etc. outside the chain contains but not limited to the quality of the link page, chain out the target page quality, the use of anchor text, anchor text and target page content relevance, Anchor point text bold, italic, Anchor point text near the text and so on.

In addition, the above three elements are also related to each other, such as:

1, in the website structure and the content of the website, should note: Title tag, code < h1 >< H2 >, Keywords in URL, text/code ratio;

2, in the site structure and link is mainly reflected in the link in the station;

3, site links and content on the site to link the link and link links.

In short, the impact of the Web site SEO effect of the ternary principle is very simple, how to deal with the structure of the site, site content, site links between the three relationships between the day-to-day implementation of the process is done in place! (Original from vegetable root Tan Network Marketing Organization, reprint please specify the source!)