Website planning 12 yes, 12 No

12 "yes ":
1. The website navigation should be clear and simple, and the homepage identification should be easy to find;
2. The page title and marketing subject should be clearly and easily identified;
3. The homepage should clearly indicate your name, organization (firm name), or your business;
4. Ensure fast login speed for all pages. The page size should be below 50 kB;
5. Keep in mind that the page effects may change in the face of different computers, display screens, and browsers. Therefore, you must perform multiple tests before accessing the Internet;
6. Additional consideration should be given to the convenience of reading the text;
7. The design style should be consistent across all pages;
8. Use the ALT tag function to accelerate page calling as much as possible;
9. Check the correctness of links on a regular basis;
10. You must set up a message book or announcement board and make it public to visitors;
11. Be unique and have personality.
12. To show the charm of online consumption, products and services must have their own characteristics.
12 "not ":
1. "Welcome to this site "? No!
Such meaningless playbooks, including trade-name repetition, text games, or other self-advertised things, are harassment that will get readers bored. Your home page or even every page should start with a striking and compelling title. The message it conveys to readers is: how can you benefit from reading this site (page.
2. Do not stick to the smelly brand of "under construction"
I believe that readers of a certain age have had this experience: some website introductions are like flowers, so you can't help but look at them. The homepage is also very beautiful, some or even secondary pages are similar. When you go to the underlying page layer by layer, the other party tells you: "Sorry, this page/topic/site is under construction. Please come back later ". When you encounter such an irresponsible website, you say, who will not be able to generate an unknown fire?
The time and money for people to access the Internet are very expensive. Do you dare to take the house to buy it at will? Want to make money for others? It's a dream of autumn!
3. Is the framework perfectly structured? Error.
Before preparing to use the framework structure, pay attention to the fact that many older browsers do not support the framework structure, and many search engines cannot normally search the webpage of the framework structure. The framework structure occupies precious webpage space. If it is not suitable, the reader must use the scroll bar to view the text and links in the framework structure. Therefore, consider the framework structure with caution.
4. The homepage should not be smelly and long
Some website home pages have been pulled by elders, allowing readers to hold their mouse for half a day. Another sentence: Do not be difficult with readers. Think about everything from the perspective of others. In general, the homepage length should be limited to three whole screens. Unable to accommodate? Just a few more pages. In addition to providing links, you have to organize your language to attract others to continue clicking those pages.
5. Do not have external links, especially on the homepage
The truth is self-evident, because you want others to stay on your site, rather than going through your homepage. If some external links are essential, you should try to put them on pages as deep as possible. It is not too late to send them away after they browse the important pages on your site!