Website planning book reference. The general website planning should first give accurate positioning to the website to be done before the website is done, and the wind on any side of the ship without any direction will not be smooth. Therefore, positioning websites is the first place to build websites.
General website planning
First of all, make sure that you can accurately locate the website you want to do before you do the website. The Wind in any boat without any direction will not be smooth. Therefore, it is the first step to locate the website and identify the website. When positioning the website, we should discuss it with the company's decision-makers so that upper-level leaders can grasp the development direction of the website. at the same time, we 'd better mobilize other departments of the company to participate in the discussion, promptly put forward good opinions from the company's standpoint, and integrate them into planning. Whether a company is good or bad is closely related to the work of different departments!
Preliminary information collection
After clarifying the purpose of website construction and website positioning, we began to collect relevant opinions and combine them with other departments of the company and the actual situation of the company, so that we can play the biggest role of the website.
This step is the most important step in the preliminary planning. because websites must serve the company, it is most necessary to collect opinions and ideas from other departments. this step must be organized into documents, other departments can submit a program plan that needs to be opened online by the department. this plan must be fully considered, if you want to operate a website as a formal website, you should plan the settings of each topic, inadequate consideration will lead to unexpected new content that will damage the overall planning and style of the website. This does not mean that you are not allowed to add columns after the website is formed, it is only necessary to integrate with the website in the process of adding, and it is also best to consider comprehensively when planning it!
Specific column planning
After collecting the relevant information of other departments, sort out the information and find out the key points. based on the key points and the focus of the company's business, in combination with website positioning, it may be difficult to determine which columns are required for the website due to the large number of columns at the beginning. this is another process of discussion, we need to make comments together, compare them over and over again, and classify the given content to form a tree list of website columns for clearing the website structure.
In the same way, we will discuss subtopics under the second-level columns, classify them, and determine the specific things to be put on the homepage of each second-level column, what content should be put in each small column under the second-level column, so that the column owner can clearly understand each detail of the column and each column. after the discussion, the topic owner should write the topic planning book based on the discussed results. The topic planning book should be detailed and specific. There is a unified format for retaining files for the website. this plan book is only the first version. if any problem occurs during the production process, modify the plan book in time, and you also need to keep files. The plan must be prepared in two copies: an electronic version and a written version.
The following describes the specific content of the planning book. The planning books for each topic should be in a uniform format.
First, it is a topic overview, which includes topic positioning, topic purpose, service object, subtopic settings, blank on the home page, and paging content! This part serves as an index, which allows the leaders to have a general understanding of the topic.
First, you must accurately locate the website you want to do before creating a website. The Wind on any side of the ship without any direction will not be smooth. Therefore, positioning the website clearly indicates that the site is the first place...