What can big data do-omnipotent Big Data

What can big data do? Currently, big data analysis technology has been applied in many fields, such as event prediction, flu prediction, business analysis, and user behavior analysis ...... These functions and applications that people once could not implement are becoming a reality with the help of big data. Next, let's take a look at the novel applications brought about by big data!

Love Prediction

Big Data can analyze people's behaviors and draw some conclusions. Maybe when you don't want to admit that you are in love, big data has already guessed your mind and knows that you are about to start a love affair.

At present, some enterprises and technicians have begun to use big data technology for love prediction. According to foreign media reports, Facebook's data scientist Carlos diuk once drew a chart showing the posts of couples from dating to relationship determination on Facebook. Based on this model, you can determine whether two people are in love.

Carlos diuk's study found that the number of posts posted by a lover continued to increase 100 days before the relationship began, and the 12 days before the relationship was determined (average) reached the peak. After the relationship is established, the number of posts will decrease. It should be understood that couples have begun to increase communication in real life.

In addition to similar models, big data can also use keywords posted by users, for example, the number of words expressing emotions, such as "like", "pleasure", "dislike", and "injury", can be used to analyze users' behaviors. Based on these analysis results, big Data allows you to easily make love predictions.

Sell data

With the help of big data, the housing market is not hot enough today, this has become a powerful means for some real estate agents to expand sales channels. Not long ago, Vanke Group announced its cooperation with chainjia real estate. Vanke will add 20 flagship stores for the customer terminal service platform, in the future, all projects sold by Vanke in Beijing will cooperate with chunk. Through the establishment of an offline Contract Signing center and a client terminal service platform, chainjia real estate will help Vanke collect, track, and analyze the consumption behavior data of buyers, interact with buyers in a timely manner and learn about the decision-making changes of buyers during the purchasing process, and provide personalized suggestions.

"This year we have been discussing big data in various companies ." Mao Daqing, senior vice president of Vanke Group, said, "Everyone is looking for different data sources to use this source to find customers, and use this source to stick to customers, we just took a different path."

Apparently, real estate companies are targeting the big data market, hoping to sell houses with the power of data. In Mao Daqing's view, Chunk holds data resources that Vanke does not possess. "Second-hand housing services rely mostly on databases for business operations. This vision and database are not available to traditional property developers ." Beijing Vanke said.

Fashion Trends

If you want to know what the fashion trend is next year, ask big data.

This is not a joke. Just as the technology community embraces big data, the fashion industry has begun to try to use big data. A company named editd has established the world's largest clothing database. Its founder was originally a fashion designer, the original intention of the establishment of editd is to help global apparel retailers, brands and suppliers deliver the right products at the right time and at the right price.

It is reported that editd has a stable customer base, including not only the fashion brand gap, but also the target. The company not only provides customers with various types of clothing data, but also provides real-time analysis and other tools.

It is worth mentioning that the editd database contains at least 53 billion data points from the fashion industry, covering more than 1000 retailers around the world, and more than 15 million high-definition images at the same time. Its social monitoring feature monitors social activities of more than 0.8 million influential fashion people and experts around the world. To read the data at any time, editd stores most of the data in the memory instead of the hard disk.

The editd service covers men's wear, Women's Wear, children's wear, accessories and beauty. Because the output end information can be customized, the data seen by the salesman of a high-end clothing store in charge of cowboy clothes is completely different from the data seen by the Women's sweater purchasers of a cheap clothing chain store.

Create hot movies

The popularity of the card house around the world proves that big data is promising in the film industry. I believe many people have heard that the "House of Cards" TV series has achieved success through the use of big data in the selection, shooting, post-production, and even marketing of actors.

The box office prediction model released by Google in 2013 is said to be able to predict the box office revenue for the first week of the film release one month in advance, with an accuracy of up to 94%. Statistics show that there is a strong correlation between movie-related searches and box office revenues. Big data can not only predict the box office of a movie, but also analyze the audience's associated preferences. Therefore, it does not rule out the future development trend of big data, which will also guide the public's film investment behavior.

It is precisely because of the charm of big data that many film companies have begun to introduce and use big data technology. It can be said that in the current film industry system, almost all movies, from R & D, creation, production to release, can see big data. For example, in the planning stage of a movie, dozens of combinations are proposed. Ask the data company to conduct a sampling survey to see which combination is most popular. For example, in the selection of actors, you can easily find the actors that best suit the subject matter through big data analysis.

In addition to the creation and production of movies, the promotion of movies is also inseparable from big data. The industry generally believes that big data will help film companies better understand the basic attributes of the target audience, and carry out Precision Marketing to ultimately boost box office revenue.

What can big data do-omnipotent Big Data