What is real website optimization (the real meaning of website optimization)? _ Website operation
Source: Internet
Author: User
According to the new competitive network Marketing management consultant's research, website optimization is through the website function, the website structure, the page layout, the website content and so on the reasonable design, causes the website content and the function form to reach to the user friendly and is easy to advertise the promotion the best effect, give full play to the website the
The meaning of website optimization design is embodied in three aspects: Optimization of user optimization, network environment (search engine, etc.) and optimization of website operation and maintenance.
(1) Optimization of the User:
Through the optimization design of the website, users can easily browse the information of the website and use the service of the website. Specific performance is: to user demand-oriented, Web site navigation is convenient, the Web page download speed as fast as possible, the layout of the Web page is reasonable and suitable for preservation, printing, forwarding, web site information rich, effective, to help users generate trust.
(2) Optimize the network environment (search engine, etc.):
To promote the site through the search engine perspective, the optimized design of the site so that the search engine smoothly crawl the basic information of the site, when the user through the search engine retrieval, the enterprise expects the site summary information appears in the ideal location, users can find information and interest, Click the search results and reach the site for further information until you become a real customer. The performance of the network environment optimization is: suitable for search engine retrieval (search engine optimization), easy to accumulate network marketing resources (such as interchange links, exchange ads, etc.).
(3) Optimization of website Operation and maintenance: site Operators to facilitate the maintenance of Web site management (daily information update, maintenance, revision upgrade), is conducive to a variety of network marketing methods of application, and can accumulate valuable network marketing Resources (obtain and manage registered user resources, etc.).
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