What is Seo? What is search engine optimization?

Source: Internet
Author: User
What is "Seo "? The simple explanation is that, through human adjustment and design, your website will be in the search engine (mainly Google-based, Baidu has a bid ranking, causing great human interference to search results, this is also why some people say that "Google is a business, Baidu is a business," but as long as your website can rank well in Google, it will not be too bad in other search engines .) In the top ranking of the search results, there is no need to talk about the advantages of the top, it is naturally an opportunity to increase the number of websites to be clicked, few people like to go over 10 pages to find a website, of course, if you have many friends who are patient and have a long time, you may have a special purpose. For example, if you cannot find a very old song for your girlfriend, we will break up.

At present, there are a lot of companies specializing in providing Seo services on the Internet. In any case, their common feature is to say "your website is handed over to me for optimization, during the XX period, your website will appear on the cloud at the XX location of the XX search engine. "Is it so powerful? It's really amazing. Of course, I'm talking about companies with real skills, not scammers.

I have a limited understanding of Seo, but I am not a liar. Haha, because I didn't lie to you for money, of course, if you have read the text below, it makes no sense, then I am a liar, because I lie to your time, and time = money.

There are many Seo experiences and tutorials on the Internet, such as "keyword density", "PR value", and "static dynamic pages". If you are interested, you will find out by Google, at first glance, it is very complicated, good, and troublesome, but you should not stay away from it. Seo is not as mysterious as you think. The reason is:

1. No one knows how to do Seo is an effective Seo, because the so-called Seo is a summary of previous experience, and Google cannot allow you to manipulate its search results at will, otherwise, will the world not be disrupted? From this point on, the so-called SEO experts in this line are nothing more than having a few more bridges than you, Just familiar with the road, don't treat them as gods, drink too much and vomit

2. Because of the complexity of Chinese Syntax and word formation, foreign Seo experience is not in line with our national conditions. That is to say, optimizing an English website does not mean optimizing a Chinese website, this means that for us and the Chinese, it may be easier to optimize their own websites, because some of the tricks we use on English websites have become ineffective, so we don't have to learn.

3. "People are here to make things happen in the sky." It doesn't mean that after you have optimized your website, your website suddenly ran to top1 of the search results, because of the many factors such as website traffic and website traffic, it is hard to imagine that a website that is unattended is optimized and will be favored by Google. Therefore, you should focus on the content and service of your website on the internet, and rely on your strength and reputation. This is the true foothold of a website. For Seo, everyone should have a peaceful attitude: I will try my best to make my website happy with Google, but it will never end up if I don't try to please it, or even cheat in bad ways!

Next, I will introduce my experience in Seo. You can try to do so, but it may not be effective, but it is absolutely harmless.

★Page topic Optimization

The <title> </title> part of a page is very important. Many Seo companies firmly believe that Google will give priority to the text here, therefore, many websites write a bunch of keywords here frantically, hoping to increase the probability of being searched, just like our "Computer Enthusiast Club:

<Title> Computer Enthusiast club, computer enthusiast, computer Forum, computer tutorial, computer knowledge, computer club </title>

Do you think Google is so stupid? So easily influenced by a title? In fact, we may wish to write down the name of our website in a more honest and realistic manner. Of course, we should consider the name of the website. It is best to include the main content of the website, for example, if your website is an original literature site, it may be called "yawengxuan". It is nice, but it does not hurt. Google will not know what yawengxuan is doing, so here you can write it as "Original literature of yawenxuan", which is much better.

★Page header Optimization

The page header refersCodeIn the

1. In the "Description" section, you should write down a piece of text about your website in almost descriptive languages. Here, you should repeat the special content of your website to highlight it, for example:

<Meta name = "Description" content = "here, you can learn about the dragon cat, enjoy the pictures that the dragon cat can stick to, and communicate with other friends who love the dragon cat, learn the breeding and training skills of the dragon cat. You can also buy your own baby dragon cat. "/>

This is my friend helped a pet shop (http://longmao.com.cn/) made the site, he described in the description just right introduced the content of the site, and repeatedly stressed the word "Dragon cat, this is more reasonable, and compared to the following description of this website:

<Meta name = "Description" content = "beauty salons, China beauty salons, beauty salons, China beauty salons, China beauty salons, and Shenyang beauty salons, china beauty salon network ">

This can only be ignored by the search engine, because it is obvious that the keywords are stacked to fool the search engine.Program.

2. The "keyword" section is also very simple. You only need to list the keywords that you think are appropriate and can highlight the content of the website. Not too many keywords. You can set 10 or 8 keywords, it is useless if it is more, and the search engine only browses the top few, and the rest is a waste. However, one thing you need to understand is that the current mainstream search engines no longer rely on
Therefore, this part of content is just "routine". I personally think it is of little significance, but it is always better. Keyword selection is also a learning. For details, refer to relevant onlineArticleDon't repeat this boring website like below. It's silly.

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