What is the significance behind the release of Apple iPad app store

Although many people still have doubts about the use of the iPad, some may even compare the iPad with the stone to conclude that the iPad is more than the Stone Screen. However, this does not prevent the iPad and Apple App Store from becoming Steve Jobs's cash tree. BKJIA also issued "iPad will be a stepping stone to Apple's App Store?" Such a comment.

N years ago, a study by Dr. John Hein showed that the average IQ of Mac users was 15% lower than that of PC users. More than 6000 of participants were tested, and the results clearly showed that people with lower IQ tend to use Mac. Mac users only answer 75% of the basic questions, while PC users are up to 83%.

On WWDC a few days ago, Apple's legend, Jobs, smiled with an evil smile and put his hands on the new iPad, a world-leading product. However, unlike most previous press conferences, the results show that the world's reaction to iPad is not as enthusiastic as the previous products. Although there is no lack of praise, it is still a kind of disappointment. Indeed, a tablet device of nearly 10 inch and 1.5-pound sizes runs mobile phone operating systems. ARM processors do not support multitasking, no cameras, and browsers do not support Flash and typing, almost everyone has mentioned these shortcomings. But at the same time, Jobs has been emphasizing that this product is Apple's "Most important thing in history ". This seems very contradictory. Apple did not get enough praise for the product that is made out of "The most important thing". It seems strange indeed.

For a long time, Apple has been able to grasp the market trend and clearly understand what kind of user experience users want. This can be seen from the fact that it dared to launch a MacBook Air with only one USB interface. That is to say, Apple has made any product over the years and has sufficient confidence and confidence in the market expectations after the release. Because Apple's iPhone was too confident in its success, he thought that he could manipulate the market demand, or that Apple had finally miscalculated it once and did not find out what they really wanted, why is the birth of iPad? I think this is not the case. Why does apple produce an iPad or an electronic product with many obvious defects? In my opinion, there are some deeper reasons, from the perspective of the iPad itself, you can see a little.

Weird iPhone OS

This is perhaps the most difficult-to-understand design for the iPad, but in my opinion, this design will undoubtedly reveal Apple's intention and purpose to launch the iPad. First, let's take a look at what's special about the iPhone OS.

We know that iPhone OS is the operating system for mobile phones, and most of the above applications are designed for the use environment of mobile phones. It is not suitable for large devices such as iPad, but the biggest advantage of iPhone OS is its closeness. iPhone OS is not only closed, but also closed for applications and resources.All programs that run legally on the iPhone OS come from the iTunes App Store. For any paid software on the iTunes App Store, 30% of the fee will be paid to Apple.

What does this mean? This means that the value added to the vast majority of iPhone OS is firmly controlled in Apple's hands; the vast majority are due to the potential revenue and profit of the iPhone OS, you must have an apple copy. The iPhone uses such a closed design to cultivate a large number of developers and a large number of applications, while also making full use of Apple's profits. Of course, Apple hopes to promote this platform, because Mac OS applications are not controlled by Apple, they cannot help Apple obtain such a large amount of profits.

IPad is a magnified iPhone, right is an iPhone)

Mysterious Apple A4 Processor

Another noteworthy aspect of the iPad is its processor. Apple's P. A. Semi Company, which had been heavily purchased A few years ago, has finally become A success, so Apple can now provide its own ARM processors needed for portable devices. From then on, Apple's most popular electronic devices, iPod and iPhone, can also be regarded as iPad. They can all use their own CPU instead of going to a third party to order them. Traditionally, Apple has always been a vendor of software and hardware integration solutions. With the advent of Apple A4 Chip, we can believe that Apple will continue to try to develop more hardware chips on its own, so as to be self-sufficient without looking at others' faces. This is already the case for the iPad. Later iPod and iPhone may not be compatible with Samsung CPU.

Although there are still many examples, I believe we can see from these two aspects that Apple is trying to take a closed path and driving apple to take this path is of great benefit. It tries to build a complete ecosystem and build all the foundations it needs. What others need to do is to provide content for it. The success of the iPhone OS also convinced apple that absolute control would bring about absolute profits when it makes a lot of money.

The openness of Mac OS makes Apple feel that it has lost a lot of profits, and its design and current situation do not allow apple to continue to move the iTunes + iPod/iPhone/iPad model; the reason why the iPhone OS does not support the web page FLASH application is that the web page FLASH application can bypass iTunes and bypass Apple's painstaking blocking mechanism, so that users can obtain the application legally from the second channel. So Apple urgently needs a new kind of soil that allows the iTunes mode to be extended beyond the iPod and iPhone. Undoubtedly, this soil is Mac, but it cannot be done now, so the iPad is born.

Increasingly closed Apple empire

In fact, the iPad has so many restrictions and so many defects. In my opinion, these are all intentionally set by Apple. The reason is very simple. iPad is a test by Apple, apple wants to test the world's attitude towards "computer-sized devices running mobile phone systems. Assuming that the world's attitude is gentle and iPad sales are booming, Apple's next step is to continue to strengthen the iPhone OS, add more and more advanced features to it, and then use the iPad as a stepping stone, eventually, it is extended to the Mac platform and Apple's entire product line. The enhanced iPhone OS will eventually replace Mac OS with its iTunes. As long as there are enough applications, it is not difficult to replace old systems with new systems. This is why Apple claims that the iPad is something between a mobile phone and a computer. If this strategy succeeds, everything about Apple will be included in this absolutely closed system, and all the profits produced in this system can be drawn from it. If this can be done, the amount of profit is far from what we can do now.

Everything is for profit. IPhone OS represents Apple's desire for absolute control, and AppleA4Chip represents Apple's commitment to exclusive. The iPad is just a test item to test the attitudes of people. IPad is an embodiment of Apple's extreme pursuit of profit. In the era of openness, Apple is moving farther and farther on the closed road. The more it exists, the more lonely it is. This path may bring huge profits to Apple, but it will also bring apple to the point where it is rival to all users and content providers, maybe we have to pin on how many years can our great Mr Jobs continue to take charge of apple.