What qualities a qualified SEO executive needs to have

The author in the previous article: SEO team: The model determines success or failure in detail in the current SEO team of the model, in fact, the most central SEO group is the person responsible for SEO. SEO Supervisor is responsible for the whole SEO team's daily optimization work, including optimization program development, Web page design and other work. Therefore, a SEO team in charge of the most pressure. So what qualities does a qualified SEO executive need to have?

　　Skills Chapter

Understandable, SEO executives need to know a lot of knowledge, including web site procedures, SEO optimization and so on. I think a qualified SEO supervisor in the skills must be "a lot of understanding, a few proficient." SEO Supervisor is "compound talent".

1, a little understanding of the program: SEO after all, or to deal with the site, since it is to do site, you must understand the site procedures, such as: HTML, the most site optimization needs to understand the point of HTML, but the SEO manager must also take into account the Web site procedures for the impact of SEO, such as the rational use of H1. What kind of code is more conducive to spiders crawling, if the Web site program with the open source program online. What kind of program in the optimization of better, which server is better, these are SEO managers must have knowledge.

2, Proficient in optimization: SEO supervisor After all, is mainly in the optimization of the place, this requires rich experience, there are more successful cases. In-station optimization, including the design of the site structure, the site within the chain of planning, keyword selection and so have unique insights. Can cooperate with the company to carry out network marketing.

3, Proficient in management: SEO Supervisor is the leader, since the leadership, it is certainly to manage the staff, the management of the author does not understand, but the feeling is still to follow the old saying: "Know people to use," the strengths of each SEO staff may be different, for example: some in the construction of a more prominent outside the chain, and some of the station is There are some soft paper good foundation. SEO Supervisor is like an army of combat instructors, how to take good your "soldier", How to use your "soldier" is the SEO supervisor must think about the problem.

Mentality Chapter

Shanruta: SEO is a very test of people's psychological work, pressure is also conceivable, in the Internet competition is so fierce today, you have to face the opponent may be more powerful than you, but "the King of the Lu, divided the gentleman's worry", in the face of a strong opponent, first of all, can not be Adversity in order to survive must have Shanruta mentality, only in this way to "stabilize the morale."

Static as water: impetuous is to do the optimization of the big bogey, SEO is a tedious repetition, SEO managers need to be based on the changes in the search engine, reasonable adjustment of the SEO scheme, such as the way to operate SEO. For search engines also have to have sharp observation, these need to have a very "quiet" mentality.

Miro: Compared to static as water, Miro means to be in front of the opportunity, mind Agile, and others have not seen before grasp the immediate fleeting opportunity. Internet marketing is sometimes faster than other people's thinking and action.

The above is the author summed up a qualified SEO managers need to have what qualities, generalities, certainly not comprehensive. Welcome everyone to contact me to exchange, thank you!

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