Whether the website news information is the essential of the optimization

The most important thing in a website is to see if you have rich content. With the content of the support, in order to make the site has a lasting combat effectiveness. Webmaster Friends every day in order to let their own site has more included, adhere to write original articles and some for the original article, so that their own site plump up, but we should be in their own site to put some news advisory class articles?

Many webmaster friends think: We can use this content to update their own snapshots of the site, because some corporate sites, content is very small, every day to write original article is unlikely, if we can use the industry news to update the site, the station with the new to do it very easy, Because at least we have this industry news this section can be updated, want to write those articles for their own more simple, so many webmaster in their own navigation put a news advisory, industry news similar to this column.

But do we rely solely on news-consulting articles to drive snapshots? Of course not, our main purpose is to let our site have a better weight, so that their keywords ranked better. Those articles of course can enhance the weight of the site, as long as the daily adherence to update, there will be results; but a business station, whether you sell products, or sell services, we are most important to consider the conversion rate, if a station traffic is huge, but are some no conversion rate of the key words come in, That these traffic is just a flash in the pan, this is why some friends of the station, a day only 10 a few IP, can also have a very beautiful scenery.

Given the above example, we should understand that if an enterprise site to put some news class things, is simply a waste of our site's valuable resources, we should from the user's point of view to seize the needs of customers, others come to their own site is to see news information? If you want to see the news in this industry, why not go to those big websites to see it? Therefore, we should provide the things that are useful to our customers. Site navigation weight should be very high, we should make good use of.

The above is mainly for some enterprise stations, the different types of Web sites of course, things will not be the same. For example, some comprehensive types of web sites, relying on traffic ads to make money for the site, for the user groups and needs are completely different, like many of our webmaster friends rely on traffic ads to make money on the site, he wants to let more people come in to click on their own ads, so this time, Do this type of webmaster Friends Of course can be placed on their own website news articles, seize some popular events, so that more people into their own web site.

The last Monkey Island net make a summary: whether a website should put news information class articles, we should not according to the type of site, and the needs of users to decide. Our main purpose is to be able to profit, seize this point, can be targeted to do!

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