Why are 7-inch tablets the most popular?

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With the development of technology, no one can deny that tablet computers have begun to change our daily lives and become an indispensable part of our lives. In fact, after the advent of the iPad, especially after the release of the iPad 2, the blowout of the tablet started. Of course, in addition to Apple, there were more PC manufacturers and equipment manufacturers, making tablet computer development more and more fast lane.

For tablet computers, although apple is the leader in the industry, other competitors can only compete for the second. That's not enough. According to 2013, a total of 0.217 billion tablet devices were sold worldwide, with Apple shipping reaching 0.1 billion. However, as the market shows more diversified development, more and more brands are entering the flat market, and Apple's market share is gradually eroded, it is predicted that Apple's iPad shipments will fall for the first time in recent years in 2014. In more market segments, we also see brand advantages in certain regions, such as the cost-effectiveness of Chinese "shanzhai, lenovo, Asus, Dell and other traditional PCs are gaining strength.

Of course, apart from the brand, we are more willing to look at some opportunities brought about by changes in form. The first is the competition for systems. In fact, this is no longer a suspense. In addition to Apple's closed IOS systems, more vendors choose Android systems. Of course there are other systems, including the self-built systems after Microsoft and HP acquired palm. To put it bluntly, the core of the iPad is the system. The most popular comment on apple is "we just want to buy an IOS system, but it is packed in a box called iPad ".

Dimensional Variation

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The first mainstream tablet computer is a 10-inch screen, which is also the most common in the market, represented by Apple iPad. However, more PC manufacturers and equipment manufacturers have not been confined to the 10-inch screen market since. A large number of small-size screen flags are filled in the market, and even have a advantage, even Apple has launched a 7-inch iPad Mini. So, do you choose a 10-inch screen or a smaller screen?

First, the innovation of iPad brings a good start to the market. The concept of first-in-first-out gives people a greater sense of intimacy. Second, the 10-inch screen gives the tablet more room for expansion and application. Especially after a time when netbooks were popular, people found that the difference between netbooks and laptops was not obvious. Even tablet computers have more applications and are entertaining, including reading, gaming, and audio and video enjoyment have greatly surpassed netbooks.

In other aspects, the basic operations of the tablet computer on the touch screen ensure that the application of the tablet computer can be well implemented, while the netbook also requires a keyboard, just a small notebook, there are no disruptive changes, and no thorough changes to the application model. These are just what a tablet has. It can be said that a tablet is a good supplement to a notebook, and it is also an application that does not conflict with a notebook on people's mobile devices. Netbooks do not have such disruptive application conversion.

Although 10-inch preemptible, tablet computers with small screen sizes also have their own advantages. The biggest advantage is light and good portability. In this regard, the domestic shanzhai and Samsung are the first to focus on the development and layout of 7-inch screens. In fact, this is also looking for a differentiated market demand. for users who like smaller devices, this device is more convenient and can meet the needs of anytime, anywhere. Of course, from the perspective of market development, if tablet manufacturers want to achieve the desired results, two factors are crucial: one is the difference, and the other is the price. The difference is that, unlike other tablet computers, the price directly affects consumers' purchase decisions.

Why is it 7-inch?

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The $199 Kindle Fire is sold at a cost higher than $2.7. Although the cost of Google and apple 7-inch screens is slightly lower, the profit margin is also limited. In contrast, although the cost of the 10-inch screen iPad and Microsoft Surface is 20% to 40% higher, the price is more than twice that of the 7-inch screen, and the profit is much higher than that of the 7-inch screen. Since 10-inch screens are profitable, why do we enter the 7-inch field? Next I will give you a step-by-step decryption of why it is 7 inch:

1. Portability:

When both hands are holding a 7-inch screen, the two thumbs can be reached, that is to say, the two hands do not have to leave the body during the horizontal screen operation; while the vertical screen, as long as the hands are not very small, it can be easily operated and used with only one hand held, and the 7-inch screen is also very suitable for mobile reading according to the popularity of e-books. The 10-inch model is more suitable for games, videos, and office functions.

2. Winning by content

The 10-inch screen is made by hardware, while the 7-inch screen is mainly made by content. For example, Amazon's Kindle Fire is mainly made by e-books to earn profits.

3. Market Price:

Prices are always the focus of consumers' attention. At present, from the perspective of Microsoft Surface and iPad Mini, we can see that the positioning is different: the former continues more PC functions, so we choose a 10-inch screen, therefore, the price is relatively high, while the latter positioned the entertainment function to enter at a low price. Firstly, the screen manufacturing cost is reduced, and the hardware is laid out with the largest space inside the machine to reduce the material consumption. Even some 7-inch devices only retain WiFi and the 3G Nic is directly canceled;

4. Blank market:

At present, all 7-inch screen manufacturers are interested in the difference between the mobile phone and the 10-inch tablet market, 7-inch perfect to make up for this blank. Therefore, in the 7-inch market, the competition is also the most intense.

To sum up, we know that the initial intention of tablet computer development was its excellent portability. However, after the popularity of tablet computers, the most criticized is its portability, which is 10 inches too large, that is the focus of building people's arguments when appropriate. After a large number of experiments, the 9-inch model is still slightly different in terms of portability. Although the 8-inch model is improved in terms of portability, it does not reduce the cost. Only the 7-inch model achieves perfection in screen resolution, portability, and manufacturing costs.. (New technology discovery: Kang standing/Wen)

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