Why does Microsoft make a face change with "surface ?)

Source: Internet
Author: User

MicrosoftIt was really different. Without any warning, the "surface" series of computers were released: the operating methods were completely changed, the keyboard and mouse were omitted, and the two hands were used with each other, the most important thing is that Software is the most similar to traditional computers in terms of hardware, suitable for those who rely on the plane for content creation and exchange, especially in the commercial demonstration field will have more fans.

Microsoft's "surface" is first positioned in the commercial field, and its pricing is also at the commercial level. From the basic configuration of $5000 to $10000, there are multiple options. To be honest, even if the price unit is changed to RMB, it is estimated that many users have been excluded, not to mention the dollar ...... The amount of money is suspected and insecure. For example, its hardware is easy to imitate, and its shape is not beautiful enough. Maybe it may be in China, and it will be counterfeited in less than a few rounds. The answer to Microsoft's high price lies in software.

From the interface, Microsoft has completely ruled out those of us who have been immersed in the IT field for many years.WindowsEven the operation method is brand new. users who are worried about staying in front of the computer for a long time may feel at ease, because they start from "surface, using a computer is also a kind of exercise. Its operations rely heavily on the combination of hands. In the face of touch screens, the fingers become gold fingers. In addition to a completely different interface, Microsoft seems to have suddenly entered the era of cosmic speed from the age of car, that innovation is even connectedAppleIt is also inferior. Our Microsoft is totally different.

Isn't itVistaIs it because of "surface "? A series of facts seem to indicate that Microsoft's creativity is gradually lacking, but its ability to operate itself is growing. From ICQ to MSN, from navigatorIELook at the purchased word, the apple-style GUI, and Vista. Microsoft appears as a follower. In this case, Microsoft is more like an investor with a huge amount of wealth. If you are optimistic about the direction, it will throw money. It has long been said that the way Microsoft makes money is not only in products, but also in the ability to use financial channels through products to form its own value-added chain of interests. Therefore, it doesn't matter what you do. The problem is whether you want to stick to it.

Money is the motive force behind persistence. Many items are flushed out by Microsoft. From keyboard, mouse to game host, and even DirectXAPI, maybe it's all Microsoft's "crazy". If it's not backed up with enough money, it's estimated that it will be "suspended" early. Of course, this also gave birth to new possibilities. products such as "surface" may also have such an opportunity, but I can assure that it will make more money than game consoles, looking at Microsoft products, isn't business office software having a high profit margin?

The Savvy Microsoft has been freed from the bloody reality of brutal competition in the IT industry. Therefore, "surface" is not exposed on it websites but on TV. IT professionals who think they are smart seem to be unable to see Microsoft and continue to immerse themselves in it virtual images. How many other possible creations will there be?

This shows that Microsoft is also looking for new breakthroughs. In recent years, Microsoft has provided a full set of software and hardware products, from cell phones to PDAs to media center computers. Although it has been tested on game consoles, after all, it is better to use surface to get in close contact with the masses.

"Surface" seems to have undertaken such a task, a task to change Microsoft's image. Some people have warned us long ago that Microsoft cannot be viewed from a pure software company. This is indeed true. Now, Microsoft's ambition has finally surfaced through "surface. What Will Microsoft look like in the future? We can find some inspiration from "surface.
 

ArticleAddress: http://www.ccw.com.cn/soft/factory/htm2007/20070625_277371.shtml
Surface Official Website: http://www.microsoft.com/surface/

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.