Why I left your site in less than 10 seconds

What makes people press the back button when they open your webpage? Why are they so quick to get rid of your website? What can be done to improve this?

After thinking about the problem for a long time, I found some more factors than I had imagined. If the following factors are considered separately, it may not be possible for the visitor to have the urge to leave quickly, but if these factors are mixed, it is enough to leave the visitor with a bad enough impression to leave immediately.

It's not easy to have a pleasant experience on your website. In fact, most web sites are somewhat problematic. But looking at these negative factors and trying to avoid them may be good for websites that are more user-sticky.

Come on, let's start with the worst.

1. Automatically play the sound. It really makes me crazy. I would like to leave immediately if I was bombarded with unnecessary noises that I did not want to hear when I visited the website. Publishers who accept this kind of AutoPlay sound are the worst publishers, (they could have rejected such a site, just like me), which is common in the hotel industry.

2. Pop-up windows. Old problems, big problems. It never disappears because of our sight. If you want to play me with the pop-up window, then I want to be bounced out of your website right away. The sooner you bounce me with the pop-up window, the sooner I leave. If the pop-up window shows only half a minute, and the content can be useful, you can tolerate it a little bit.

3. Plug-in ads. The reason I stopped visiting the Forbes website was that there were too many plug-in ads. A week's news is better than a change of name. No one likes to wait, but there is a gap between what is expected. When I click on a link, I want to be able to be brought directly to my point of the page, rather than be thrown into a big billboard with a page.

4. Paging. Look at 10 small pictures with a little headline, do you really need me to 10 to 10 pages? or 10 pages just to see the top 10 charts that can be displayed on a single page? Paging seems to me to be an individual's low-level ploy to increase CTR. The existence of such tactics, while proving that online advertising measurement and purchase standards are wrong. And this also makes a lot of webmasters are running off--should focus on the content of the energy, are placed in the thought of increasing CTR.

5. Slow loading. No one is willing to wait! I paid so much for my 50 trillion bandwidth, not to make your slow-dead Web page spoil my mood. If I really want to see your page, or if I actually have to look at your page, maybe it's really just waiting. But if I'm just curious, or shaking my hands a little bit more to your website, then I can't wait a few seconds to flash.

6. Optimization of ads is greater than optimization of content. This is just as annoying as the long load time. Some stationmaster in order to earn the advertisement expense, the advertisement loading order optimizes, first loads the advertisement to load the website content. Sometimes when we wait for the ad to load successfully, the navigation bar loads quickly before the entire page appears, and everything is stuck. To summarize this, the webmaster especially should pay attention to slow Ad server plus a slow Web page, the Magic effect produced.

7. Bad navigation bar. As a professional web designer, poorly designed navigation bars are one of the few deadly wounds that can be said. Navigation needs to be intuitive, descriptive clear, straight forward. Flash-based Web pages are often the worst ones.

8. Structural confusion. (Poor scent trails don't know how to translate ...) Hey, I just want to find the answer to my question. If I can't find what I want quickly and efficiently, I'll see it somewhere else. Your job is to help people filter out the information they need. That's why optimization and testing exist.

9. Absence of critical information. I recently visited the Web page of the Hawke's hotel and wondered how much it would cost to open a room there. After looking for a few minutes I found no information about the room rate. (Well, I didn't find it anyway). This is so strange. By the way, I can't just want to know what the room rate is, go to "book a Room". I'd rather go straight to the hotel and book a room. Make sure that the basic information is available on your website.

11. Too many flashing scrolls of gadgets. I'm on the internet and I'm not the only one who can stand the flickering lights everywhere. Yes, flash and roll is able to catch the eyeball, but always take people pain. These things desperate to attract attention, but also absolutely annoying. There is a special case to note that some people are still good at this mouth, as long as the style he loves!

12. Spelling errors. Incorrect spelling and error syntax can give visitors a bad impression. There is really no excuse for this kind of thing. As long as you use more heart in the details, everything has. If you don't care about your website, what will your visitors think?

13. Junk fonts. You're using the song body? It's ugly. Even so, at least you're not using a comic book. Normal people will not be purely because a website font looks good or not, but the ugly font will give you the impression that your site does not mind. This impression, combined with other negative factors on the list, may be enough to clear sight the person who wants to stay on your site.

14. The Web page is very narrow. and a Web site designed for a 800-pixel-wide display that gives me goose bumps. Don't you think?

15. Align the site to the left. To reiterate--I don't know how to explain it--left-aligned sites (relative to center-aligned) look too outdated, at least in my opinion. I don't know why, but I always notice these things, and I don't think it's a good design. Speaking of the Princess on the peas ... (The translator does not understand how this should be translated ...)

16. A threadbare website. Some sites I really like to watch. In fact I want all the sites to be standardized and designed according to the most classic guide manuals. But if the web design is the same, it won't work. Who wants to be famous as a copycat?

17. Years of neglect. I hope to see the blog or the news section on the homepage, can see the sign that this website is still updating. It's enough to show a title and a date. If I see the latest news date is 20,041 months, then I may see the other page immediately.

18. Blurred themes. When I visit the website I hope I can see what the website is for. Sometimes I'm scratching my heads for a minute and I can't see what the site is doing. A simple, clear description is enough.

19. Terminology/jargon. I think you can do it privately.

20. Browser is not compatible. Three days ago, Microsoft has just rejected Google Chrome's support for Xbox Live customer service. This is a multi-faceted error, especially if I'm a paid Xbox Live user. Browser error is really various sizes of various models. Test, test, test, find out what your users like to feel. Try to avoid interfering with the browsing experience, such as opening a link in a new window.

. Flash. Sometimes I will be in the flash site more than a moment, like a car accident on the road to block me there. But most of the time I just simply click the Back button. I have learned some flash sites and almost certainly say that there is no decent. I only have to endure this kind of website in a very special case Cloud Ding Casino. I am a hard-liners in this respect.

22. There is no "about" page. Some websites seem to be allergic to the "about" page, and I can't figure out why. Sometimes I visit the site just to find more information about some companies, and it's a shame to see that there's no "about" page.

23. Only the home page of the video. It is a new trend to use video to introduce a company, or to explain a particular product or service, especially for a new company. If I am free I can also see a short video of three minutes, but I think you have to cooperate with the text bar, faster, the search optimization of the site is also beneficial.

24. Very silly and very amateur. Some sites have no vitality, no personality, is a mold wearing uniforms. Other people seem to be far beyond the realm of your site, and you don't know how to catch up. Both will be the hind legs of your website, pushing your visitors out.

25. Color matching failed. A bad color match will make the content on your website hard to read. And if your website can't read it, don't even think about people staying on your website.

There are a variety of reasons for people to turn off the Web page when they don't really know a website. So, what do I say less about that? Why did you leave a webpage?

Why I left your site in less than 10 seconds