According to Baidu Encyclopedia explained that the site snapshot is the search engine in the crawl page content, the Web page is a caching process. Just dozens of words, let us know that the snapshot is the search spider crawling page data generation, its purpose is to facilitate users can not open the data, by hosting the search engine server cached data browsing Web content. The most power is the following sentence, the site snapshot of the update time, directly reflects the site on the search engine update time. This sentence undoubtedly directly tells us that the site snapshot update date and update frequency, directly or indirectly reflects the quality of the site construction itself, as well as the search engine on the site's attention to degree.
Perhaps a lot of people think I this view is absolutely, a few days ago in A5 on the dispatch of "website construction optimization of the six links can not be exchanged", one of the views of the site snapshot update slow site, try not to exchange links, this some subjective expression, but also incur different views of feedback, Even a friend gave an example of a ip138 website. His point of view is that snapshots vary by station, of course, such considerations are not unreasonable, because such a site, itself does not have much content to say, so the snapshot of the update is slower, or even a long time will not be updated. But if the snapshot is a barometer of the weight change in the site, I don't think there are too many people against it. We might as well try to analyze it from the following aspects.
One, the snapshot reflects the content or search link update
This Baidu Encyclopedia has clearly told us that the site snapshot update time, directly reflects the site on the search engine update time. A Web site snapshots frequently updated site, at least to illustrate a problem, is to obtain the frequent search spiders. The only way to get frequent spiders is to increase the number of resources outside the chain or the content of the site itself is constantly updated and rich. Because only new content or links appear, search engines will be in time to crawl to your site. Reverse thinking, we actually will think, improve the site snapshot update frequency and improve the quality of the site weight is the same, is through constantly enrich the content of the site, and constantly build some high-quality links.
Second, the snapshot and the current weight does not necessarily link
Snapshots are frequently updated to reflect a fact and a trend. The fact is that in the period of frequent snapshot update, the quality of the site is constantly upgrading, whether this promotion is from the link to the construction of resources or the increase of original content; This trend is, if according to the current approach, constantly optimize the site constantly enrich the site, the weight of the site will slowly be improved, And this kind of optimization operation method is already obtained the search engine approbate. At this point, you may no longer wonder why some snapshots of the site are updated very frequently, but the rankings are not ideal. And some sites, although the snapshot has not been updated for a long time, but the weight seems to be very high, the rankings are also relatively forward. Because the rankings reflect the past, and the snapshot responds to the current trend.
Third, snapshot content update and snapshot date is not the same
Attentive webmaster may have found that sometimes although the snapshot date is marked in October 2010, but the snapshot file is opened after viewing, the snapshot of its server has been updated to yesterday. There are times when the snapshot date was yesterday, but in fact its snapshot content was a long time ago cache. The latest content is not included. And this kind of phenomenon, the opportunity in each search engine existence. This also seems to reflect a problem, the search engine shows the snapshot update date, and the snapshot content is often inconsistent, do not know whether this is due to the Search Engine server group update slow, or because the search engine deliberately play the test.
Four, frequent snapshot withdrawal instructions site problems
If the slow snapshot update, or the snapshot update is stagnant, can only explain the weight of the site is not high, then the site snapshots three times four of the appearance of the withdrawal, the site itself or the optimization method has a problem. Search Engine Retreat Processing reason is, the search program touch feel some unusual phenomenon, such as brush station and a large number of pseudo original will bring snapshot back, the site ranking back to a more reasonable position, and then start assessment. There is also a need for special vigilance is that if your site has been adhering to the original update site, and link building has been carried out, but the snapshot is stagnant. This time to go out to check their own way, and to see if the site is not a joint punishment, such as the exchange of links to some of the site to be punished, or another example of the same IP under the other sites are punished.
The barometer reflects changes in weather and trends in the future, and snapshots of the site are like a barometer to some extent, reflecting the site's changes in the search engine. Professional website Construction company Pilotage Technology (www.joyweb.net.cn) that the site optimization is not difficult, the key is to some details to be good at capturing and grasping. The weight of the site is rising or falling, as well as some of the trends presented, not only in the snapshot, but also in the content of the number and other other performance, it is also worthy of our expectation and use.