Why some sites do not set keyword rankings but very good

Often friends ask, why some sites do not set keywords, ranking is very good, this is why? For example, most of the webmaster friends go to the LU Songsong blog and Moonlight Blog Home keywords do not see the keyword settings, only write A/. Why didn't they set the keyword rankings so well? The weight is so high? Keywords are not very important, why they do not set up?

first, talk about the changes in search engine technology

Now the search engine, from the beginning of the 1.0 version of the gradual upgrade, after more than 10 years of continuous updating and algorithm changes, now can automatically identify the keyword can find a lot of relevant content, become more and more intelligent. From the very beginning can only through the Site keyword recognition content, and now through the content to identify keywords, the importance of keywords has been greatly reduced by the search engine, only as an auxiliary thesaurus.

For the current search engine, will be based on the content of the site automatically identify, judge the core content, extract keywords. Google has been a long time to reduce the role of keywords, the industry spread Google has not put keywords as a keyword ranking considerations, so some webmasters do not set the main Google. Google Webmaster Tools in the Google index below there is a content keyword, it will be all the content of your site keyword division, and list the degree of importance. I think we have used webmaster tools, in the keyword Word library will appear a large number of non-keyword rankings, which is the search engine based on the content of the site automatically recognized.

examples show

we can search "SEO optimization technology" This keyword, my home page did not set this keyword, but this word is involved in the rankings, because my site contains the title of the four words, because the content of the site is basically talking about "SEO optimization", so the search engine automatically recognized out. just appear in the title, you can get rankings, so you can see the title of the site to optimize the importance of ranking, to rank well, you must set a high-quality website title.

second, the role of key words

once the role of keywords: that year, the key words are mighty, the role of the site optimization ranking is pivotal, the search engine gives the keyword a very high weight value. Basically can say, keyword write what, search engine will think of what the site does, only keyword density standards, will be the site good rankings. But later, there have been key words cheat party, a lot of site accumulation keywords, and most of the site's keyword settings is not very accurate, resulting in keywords and search through the keyword content unrelated, irrelevant, the user experience is poor.

Since the key words have been cheating party public breach, but also detrimental to the user experience, then he what use? So slowly on the search engine there fell out of favour, from the love Princess into a sister.

now the role of keywords: Although keywords in search engine there fell out of favour, but also has a certain role. Even from the concubine to the mother, but the mother sometimes talk will be heard.

Now the key role of key words has two:

• Easy to see your site rankings
• The site's core content of the prominent role of the site, a lot of content, not all is the core, this time to set keywords can tell the search engine what I do.
  

However, not what you say the site is to do, the search engine think your site is doing what, this trick has been past style. Search engines value The content of the site, not the keywords. Like when we watch the World Cup live, if you watch the CCTV broadcast, the opening line must be like this "* * TV station, * * TV station, you are now watching CCTV set, is for you live ..." The audience doesn't care which station you are, as long as the broadcast is what I want to see.

This concludes that some websites do not set keywords for the reason:

• < Span style= "font-family: Microsoft Jacob Black; Word-wrap:break-word "> Search engine will be based on the content of the site automatically identify, judge the core content, extract keywords.
• Even if you set a keyword, but not related to the content, there will be no good rankings, or no rankings.
• Perhaps the site program error, resulting in keywords do not display
• don't set keywords ...
  

Ali think, if you see the site does not set the keyword is still very good, that is the station webmaster has mastered the key word truth.

third, set a false point of view of useless words

"The importance of the current keywords, not as important as before, in addition to the title is more important, keywords can be arbitrarily modified, and the description can be arbitrarily modified." "This is what I saw on one of the websites of Daniel, the first four sentences can be said to be right, but the last sentence" description can be arbitrarily modified "this sentence is wrong, why? Because the description is able to participate in keyword rankings. Strict description will not directly participate in search engine rankings, but will affect the ranking

Summarize:

Ali suggest, pro if to own SEO technology not confidence, to the site content control not confidence or set keyword as good, don't make the search engine can't automatically identify your site content focus is what.

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Why some sites do not set keyword rankings but very good