Xutao: The current situation of SEO industry in my eyes

SEO as an emerging industry, is currently in a period of free and disorderly development. Recently, the state has also begun to pay attention to the SEO industry, and planning to introduce the corresponding national standards and standardize the development of the industry. 2011 Throughout the country also held a raging Fire SEO engineer certification test. All kinds of indications, SEO industry bright spring, at the same time let us these SEO practitioners see the dawn. Although the situation is good, but I know the SEO peers are mostly in a variety of small network studio for enterprises and customers to provide SEO services, or in some small companies with just can fill their belly salary hard work. Really can be hired by big enterprises, take the high salary is very few. What is this all about? In this regard, I have carefully analyzed the current situation of SEO industry.

First of all, is the enterprise to the lack of understanding of SEO

Why do you say that? We all know that SEO is a part of E-commerce and network marketing. And the development of China's Internet has no very long history, although search engines such as Baidu in the domestic has a very large user base, but most people use search engines for the purpose is to find information on the Internet, E-commerce has not really been able to popularize the idea of the owners of various enterprises. Especially in this second-tier regional city that I'm in, although in the talent market can also see a lot of enterprises in the recruitment of E-commerce professionals, network promotion and other positions, but I understand that a large part of this business is just contact with E-commerce, are holding a try attitude to try to enter the Internet market. This indirectly caused the enterprise to the lack of understanding of SEO, it is not possible to spend high-tech to form their own SEO team.

Second, the SEO industry's mixed

In this era of rapid development of the Internet, a variety of information and free tutorials are available online, including SEO knowledge. Even if a completely do not understand SEO people, in the major webmaster types of Web site bubble one weeks, but also to SEO said rhythmic. And SEO is not like in the workshop to operate the machine, the workshop workers to complete the same work only a few minutes at least a few days, do SEO is a long process, generally a keyword is required 1-3 months. So this causes most seoer to be theoretical and without practice. SEO theory is very important, but there is no theory of light practice, said that more are empty talk. In addition to the business owner of the SEO understanding is not deep, also decided in the choice of talent dilemma. They would rather use low salary to cultivate new SEO, also do not want to hire a high salary "unknown SEO master."

Third, the SEO industry competition has caused seoer to eat bitter fruit

Because do SEO is not too easy to find High-tech stable work, so a large part of the Seoer have chosen their own business, the formation of their own network studio without this operation. And there is no uniform regulation on the price of services. And a lot of new people self-knowledge technology is immature, in order to embrace the practice of the mentality, not only the overall price is low, and even the advance does not accept, do up to collect money. Anyway, I was brought to practicing, do not go up without loss, I will make a fortune. Sometimes a key word that is not very unpopular, these newcomers 1500, 2000 of the price will be followed. And many bosses also like to find this cheap seoer to serve their own. Although the boss does not understand SEO, but they know how to operate, they will settle accounts: Hire a seoer specialized SEO, send 2000 monthly salary, the year is 20,004. and find a service to provide SEO services for a year only to spend 2000. This has caused the SEO service industry price competition. The new is to give money to dare to pick up the list, and all the real technology has the strength of the seoer also have to put the price of orders down and the new competition, regardless of the business of this choice of service is not desirable, it is clear that this seoer industry competition directly caused Seoer is not worth money!

The above three points is my SEO industry generally less than the current situation analysis, may also be limited to experience a lot of analysis is not to place, but also welcome to share with you SEO peers more exchanges. Also hope that the SEO industry will be better tomorrow! Original, reproduced please retain the Copyright: SEO (http://www.xutaoblog.com) Author: Xutao