Yan lei: the top five taboos for entrepreneurship

One of the five taboos for Entrepreneurship: insufficient funds

Many people eager to start a business said that they do not like to work, but they did not start a business because of insufficient funds. Chairman of Beijing shangchu fengying culture Company --- Ms. Chu Ying, a well-known consultant for small and medium enterprises, said that it was just an excuse for not dare to start a business. She told me that when she started her own business, she had only one desktop computer and two people working together to start her own business in a rented one-bedroom apartment. If you want to talk about the startup funds, the total amount will not be enough. 3000 RMB. But you can leave it out without giving up. After several years of hard work, we have not only updated our computers, but also summed up the difficulties encountered by small and medium-sized enterprises in their own entrepreneurial experience, and finally opened up a space for themselves in the industry, and become a well-known person in the industry. Currently, there are more than one million fixed assets. What she often says is: " Entrepreneurship does not require much money. The key is whether you have the courage to survive. If there is more money, it doesn't matter if you start a business. "

Entrepreneurship taboos: No projects with steady profits

I have conducted a psychological survey on entrepreneurship on the same well-known website. According to the feedback 80% Respondents said they would rather work than blindly invest in entrepreneurship if they do not have a stable project. However, Yang Zong, general manager of Beijing shibang word-of-mouth marketing Co., Ltd., said in a chat with the author that earning and not earning are just a relative concept. He gave an example. Beijing real estate is almost recognized as the industry with the highest profit. 08 The approaching Olympics in this field is a great time !! However, successful real estate companies are not in Beijing. 30% In Beijing, we can still see many unfinished and cold dead-end buildings. I can easily see several projects in prime locations such as the Asian Games Village, which has been stuck for several years.

Is it because the project does not make money? Absolutely not! This is because there is no way to make money. Therefore, he suggested that if you want to start a business successfully, do not go too far. Consider whether the project is good or not, but whether you are willing to take the risk of entering the industry, and force yourself to like the project. If these two basic conditions are met, a good way to add a clever segment, the unfinished building can also become a golden building.

Entrepreneurship taboos: no confidence

Confidence is a magic weapon to win. But some people always feel that their self-confidence is insufficient when they want to start a business. That is, the reason why the above mentioned is too dependent on the lack of start-up funds. On the contrary, it is more likely to doubt whether you have the ability to control projects and risks. If you have such a negative attitude, the best opportunities and luck will also pass you.

Mr. Chen, who is engaged in the direct selling industry, told me that " Pyramid Schemes " China's direct sales market has been in full swing, and war is raging. After you have fully verified the brand you represent, you can find it legitimate and reasonable. If you are opposed to a group of friends who are larger than you agree " Fail to get down to Tiger points " The courage to do it. In the past two years, he has grown from a direct sales store to five, with an annual revenue of more than one million. While chatting with the author, he said: " Are you sure you can be successful in the current direct sales situation in China? Certainly not! He is only a little more bold than others and dares to try it. So he has succeeded. At least he has the possibility of success! "

Entrepreneurship taboo: Failure to succeed

Everyone who succeeds will have their own successful experiences, and each has a different experience. Therefore, the experience comes from your own constant exploration and accumulation. It is not because you copy a person's successful experience to succeed. In addition, no one is born to understand everything and everything. Almost everyone understands this simple truth.

A considerable number of people are confused in this regard when starting a business. Mr. Liu is Chairman of an Internet advertising company. When talking with the author about his entrepreneurial experience, he said: " Ten years ago, I began to get involved in the Internet industry. At first, I had no idea that today would be successful, and I never had access to the Internet. At that time, China's Internet was just starting. How can we learn from any successful experiences? Everyone is exploring for progress. I just think that China cannot have the Internet that is growing so fast abroad. " So I made a loan to start an internet advertising company. Starting from selling domain name Agent text chain advertisements, I watched them while doing and modifying them. I became an expert in this field when I was tired of day collection and month. He does not agree " Experience " And think that is the reason why entrepreneurs are both cowards and losers.

Top 5: fierce competition in the market

"In this society, there is no competition in any industry. However, due to competition, enterprises can develop more rapidly and their social development will be diversified. But if you want to succeed in your own business on a quiet day, it may only exist in your dreams."Chinese giants *** say this to their enemies, that is, their competitors: "We must despise the enemy strategically and attach importance to the enemy tactically "; the ancients also had such lofty sentiments in the war: we want to thank the enemy for its strength. It is because of the strength of the enemy that we will become more powerful !, That is to say, entrepreneurs must accept baptism in the wave of society. Only when they compete can they know the gap between themselves and their competitors and their own shortcomings in the market. So frankly speaking, competitors are not terrible. What's terrible is that you dare not speak to him !!

The fact that one computer and one mobile phone can work is already unknown. It is also a true portrayal of today's social conditions. As long as we stick"Unique and professional"We can also gain a firm foothold and win the favor of our customers, so as to start a business in our own place !!