Yuan Shuai: Using technology and technology to help transform and analyze mobile internet technology in current conference interaction

The interactive link in the meeting activity can enliven the scene atmosphere and eliminate the hearing fatigue. Therefore, the creative way of interaction will also add luster to the meeting, so that the audience can remember the meeting, but also clever to promote the meeting of the client side of the event.

The traditional form of interaction is nothing more than a live lottery, or a prize-winning question, and with the rise of mobile internet technology, the media and form of the interactive link are quietly changing.

Talk about the medium of the interactive link, the hand of a mobile phone is generally available, and the unique symbol replaces the traditional lottery card. Paperless operation, with the scanning code to pay attention to the relevant public number, but also more conducive to conference event organizers "powder." This "interaction" approach is based on small-program technology, benefiting from pre-conference preparation and design. According to the industry, the biggest advantage of interactive products is that there is no need to do equipment adaptation, as long as it can run. At present, the mainstream of the market with, the public number, small programs in conjunction with the activity scene Interactive application projects are: , these are very popular with the event organizers and attendees welcome the way of live interactive marketing, as long as planning good links and processes, you can receive very good marketing results, which, in particular, shaking a wave PK interactive games, Because of its excellent interactive effect, the participants have a very high participation in the passion, fully invoke the active atmosphere of the event, has been sought after by the organizers.

How to participate in the interaction of the event site, the process is actually very simple, the event organizer on the big screen on the two-dimensional code, the audience are out of the mobile phone sweep code can participate in activities, interactive forms are also diverse, such as the wall, shaking a wave PK interactive, big screen rolling lottery, large screen grab red envelopes, electronic signing. So online interaction with the form of offline activities, different from the traditional lottery interaction of the greatest advantage is that it can achieve "everyone involved, more people win, save time" purpose. In fact, the meeting in the boring speech, the placement of a certain "interactive" link, occupy the meeting time not more than a quarter of an hour, but has played a role in mobilizing the audience's eyes and ears!

As the "+" activity scene interactive marketing operation service Platform-micro-founder and chief marketing consultant Mr. Yuan Shuai said: "Interaction is" based on open platform research and development, through the big screen real-time synchronization of the live audience to send messages, widely used in conferences, exhibitions, training, weddings, events, Performances and other activities in the party, is the new play of activities, is the public account of the addition of powder, propaganda weapon.

information, digital technology is promoting the conference, exhibition and other market brand marketing activities to change and upgrade, data refinement operation and management drive marketing growth has become the current trend of the development of the active industry. However, in the event of interactive realization of efficient, fast, accurate fan precipitation, but after the event, how to operate the fans, to achieve the transformation of fans, has become almost all the organizers of common pain points, in order to further enhance the growth of fans and marketing transformation, to fill and solve the situation of the operation and management of the scene later, Micro-Mobile platform synchronous launch launched: micro-Marketing engine , The engine platform provides independent account management, support to third-party funds escrow, all transactions can be transferred directly to the designated account, and integration includes: 58 sets of micro-site templates, mall system, integration System, membership management system and so on nearly 40 kinds of enterprises in mobile funds to carry out marketing activities.

"We hope that the integration of more simple, powerful products, suitable for the activities of the brand side of the marketing function service platform products, activities are only the entrance of the scene, is the entrance of the growth of the fans, and marketing is the brand is really the core of concern, Micro-Mobile Activity scene interactive platform and micro-marketing engine dual platform combination, is to help corporate brands in the Conference, exhibition and other market activities, to achieve online + line linkage, so that the interaction-----powder----------------the process services rely on Internet Information technology products to achieve closed-loop, Let technology help increase efficiency. " The founder and chief marketing consultant, Mr. Yuan Shuai introduced to. | Content Source: micro-move

Yuan Shuai, an expert in the field of exhibition industry informatization and Digitalization, co-founder of the new social exchange platform and founder of micro-mobile platform. 51CTO PMP Micro-Certification 3-stage trainees. Network marketer, SEM search engine marketer, SEO engineer, certified data analyst, Yong Hong Data Science Research Institute MVP (most valuable expert), China e-Commerce Association certification: China e-commerce professional manager, best-selling "internet Sales book" co-production of people.

Yuan Shuai: Using technology and technology to help transform and analyze mobile internet technology in current conference interaction