Zac Beijing Madcon Conference to deeply analyze the ten mistaken ideas of SEO

As we all know, Beijing Madcon Congress has ended, but its significance has been deeply influenced even the domestic SEO. Here Hangzhou seo lonely brother and everyone to chat Zac Beijing Madcon conference speech SEO Ten misunderstandings. Although SEO in the domestic development of a raging fire, but most of the SEO friends are still in the learning development period, inevitably often less than SEO misunderstanding. Next together to see SEO webmaster friends often into the ten misunderstandings.

SEO misunderstanding one: the so-called "Baidu weight" is the site weight index

What is the weight of the site? The so-called "Baidu weight" is a simple reverse application ranking query. In fact, "Baidu weight" and Baidu did not have any relationship this is most webmaster friends of a misunderstanding. Baidu Optimization Guide also clearly pointed out that the weight is not equal to ranking, the weight of the ranking has a very large impact, the whole station to improve the weight of the page in favor of the ranking, but remember, "Baidu weight" and can not represent the ranking of the site

SEO misunderstanding of the second: Google PR is not important

What Higoogle PR value, I think there is no more. Google is used to identify the level of the Web page, the importance of a method, is Google used to measure the quality of a site is one of the important criteria, although Google PR value is already not the most important ranking factor, but Google PR is not some people claim that it is not important. Spider crawl depth, total time, frequency these are the site rankings played a very final role, and the PR is just to show the spider crawl depth, total time, frequency of the last evaluation software, so the PR value in the site rankings also play a very important role.

SEO misunderstanding of the third: Baidu and Google optimization is not the same

Once, different search engine optimization methods are not the same, but at present all the mainstream search engine ranking principle is the same. We are not hard to find that its implementation in all search engines ranked similarity has been very high, often the first 20 40-50% the same. Some keywords ranked different is normal, not all search engine ranking algorithm is the same.

SEO misunderstanding of the four: keyword density impact ranking

In fact, keyword density for ranking there are inherent contradictions, observation of the results of the rankings and keyword density is not strongly correlated

Relevance judgment: TF*IDF, latent semantic indexing, theme model ... Wait Do not rule out the density of some keywords in the algorithm for other purposes.

SEO misunderstanding of the five: hair outside the chain

In fact 99% can "send" out of the link is useless, the quality of the chain, the relevance is far more important than the quantity, reliable outside the chain construction method is rapid change, we have to do is to attract outside the chain to replace the construction chain, set the link bait to let others willing to promote your release outside the chain.

SEO Myth of the Six: original content should be ranked first

Search engine purpose is to help users find information, there is no original promotion of content is no content, false original is not original, so we should pay attention to the site original content construction.

SEO misunderstanding seven: Ranking changes after the site change

Ranking volatility is not necessarily a Web site problem, sometimes the search engine algorithm to update fluctuations or search engines will also have errors. When the ranking fluctuation changes the site to expose deliberately optimize traces, this is unfavorable to the site rankings, ranking fluctuations, we should calm, observation is often more important to the site changes.

SEO Myth of the Eight: just want dry goods

Have the basic theory of self-cultivation can know it but also know why, other people's specific operating methods can not be copied, it is not necessarily suitable for their own, actual combat to find suitable for their own methods, the enemy can win.

SEO misunderstanding nine: ignore the keyword research

Few people in the forum, interviews to see the problem of keyword research. Keyword research mistakes lead to no chance of success. In fact, the structure of the site depends on the keyword research results, only the study of the industry key words we can reasonably plan a good site framework structure, the site will have a lot of rankings.

SEO Myth Ten: should be away from the black Hat

When it comes to black hats, many people will think of the bad side. In fact, black hat is not to make garbage, not hackers, but White Hat Foundation, for white Hat test minefield, for the regular SEO "pioneer." Good black hat is absolutely high IQ, the official website never use known black Hat method, placed by search engine down right or even by K.

Because of the time limit, Hangzhou seo lonely brother and everyone to share Zac Beijing Madcon Congress in-depth analysis of the ten misunderstandings of SEO is here to come to an ending, if you have any questions please click Www.56iq.com and I exchange, thank you.