Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest stationmaster buy cloud host technology Hall
Stationmaster all pursue flow, sometimes already is blind pursue. Webmasters should first establish such a concept: flow is the cost, is to pay, is spent money, not income.
Perhaps because I am a host server, this concept is natural and deep-rooted to me. In Singapore, bandwidth is one of the main costs of being a server, and prices are rising. Customer site traffic is big, it is a headache, not a happy thing.
Only the target flow into the order, is the revenue.
Those who have investment, can do first flow, and then study how to make money from the site except.
Do SEO, do traffic, are only a small part of the site operation. Increasing the conversion rate is another important part. For large E-commerce sites, a 0.5% or even 0.1% increase in conversion rates means a huge increase in revenue.
How to improve the conversion rate?
Refining a unique selling point
Web Design Professional
Strong copy Writing
Provide detailed information to answer all possible questions
Increase the trust of the site to the user
Usability of website
Shopping Cart Process optimization
Comprehensive use of promotional packages
Guide users to take action
Offer 0 risk purchases
It's easiest to understand how good websites work. According to a report released by Nielsen in January, some e-commerce sites have a high conversion rate and deserve to be studied.
Proflowers.com 30.6% Flowers, gifts
Metrostyle.com 23.6% Ladies Clothes
qvc.com 21.6% clothes, jewelry, kitchen supplies, etc.
Officedepot.com 21.6% Office Supplies
Llbean.com 21.5% men, women and men clothes, also sell furniture what.
Tickets.com 20.1% Selling tickets, tickets, movie tickets, concert tickets
Blair.com 18.9% is also selling clothes and jewelry.
Landsend.com 18.4% is selling clothes again.
1800flowers.com 17.8% Flowers, gifts
sportsmansguide.com 16.8% Outdoor sports clothing, such as hunting equipment
The above website basically all belongs to the special case, has the brand, the repeat guest and so on factor, the ordinary website is difficult to achieve such high conversion rate. However, reference to their website is how to induce users to convert to pay customers, or it is very instructive.
Author: http://www.chinamyhosting.com/seoblog/
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