10 Tips for beginners about site rankings and weights

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

What is the ranking of the website? Many webmasters have been saying "weight" the word, but the weight in the actual SEO relatively general, not like "content for the king, outside the chain for the emperor" so straightforward and simple, so that the webmaster know as long as the release of original high-quality content and exchange of high-quality outside the chain can be, I'm going to take some of my experiences in these years to tell you what to do to improve the overall weight of the site, some things may be understood, but there is no system operation, this article let you know how the system to improve the weight, there are some methods may not pay attention, here also put forward.

One: A long, good history of the domain name

Domain name is the first step to build a station, a good historical record of the old domain name is certainly more than the same case the weight of the new domain is higher, this point in the Baidu rankings is very significant, so there are many people who purchase site for more than x years, included good, do not think they are to buy a lot of sites for sustainable development, In fact, they are looking at the domain name building station time, buy the past and then redefine the keyword to do other sites, relying on the advantages of old domain name quickly get ranked.

Second: Good server speed and stability

One of my standing in Baidu a search term has been ranked first for several years, also received a lot of income, but in May this year, the emergency record number was canceled, only to replace the foreign server, in the process of the site because of the debugging reasons, the speed of good and bad, the connection is also quite unstable, In the subsequent Baidu update in the keyword ranking dropped to the tenth place, and continues to now, so a fast and stable server is extremely important, and if the independent IP site will be more than Baidu weight recognition.

Third: Detailed Contact method

Many webmaster at the bottom of the site or other locations have not added site contact, it is not advisable, in the network security more and more attention today, detailed contact method more easily access to search engines and users trust, where the webmaster can be contact address, fixed telephone, service mailbox all written well, This is the development of a trusted website.

Four: The relevant documents to upload complete

As a business website your documents upload is also the weight of one of the ways to obtain, users in the Web site documents will be virtually increased trust, while reducing the bounce rate, and contact methods, documents as well as the future network management standardization of the development trend of the search engine on this also has a good recognition.

V: the real record number

The website record system is a coercive measure in our country, is also a site is a legitimate prerequisite standards, no record number of sites in China are illegal sites, and a real record number is conducive to user inquiries, while the real record number of the site can be placed in the domestic computer room, from the speed, stability, user affinity, Spiders crawl all have incomparable superiority, but the website that does not record the future is uncertain.

VI: Stable and updated quality original articles

Content for the King is the foundation of all, no original article is equal to the building without foundation, so do the original content is particularly important, in the original content needs to do the following: Updated frequency stability, the number of updates stable, original quality and stability. If there is a high ability to edit the network company, but also to high-quality content to become Baidu News source, which will make the weight of the rapid increase.

Seven: stable and reliable quality outside the chain

Outside the chain for the emperor is the content of the king's supplement, the content is the foundation of the building, then outside the chain is the external structure of the building, a good outside the chain is more than 10 garbage practice, in the link exchange process, should pay attention to the snapshot of new, included good, high weight of the link, learns howl, do not exchange informal site, so I am afraid will be "Birds of a Feather" Be accidentally injured.

Eight: Unique website style

In the current CMS and various web site procedures are very perfect today, building a website is very simple things, has already said goodbye to do the station will write the time of the program, then in this construction station cost is quite low, how to break out is particularly important, so "doctrine" is not shameful, But the impact of their own is the same code flood, in the spider robots are disgusted with the code in front of your site will only "kill all", so the flood of programming a unique style template, but also to improve their weight one way, of course, the style to allow users to accept.

Nine: all from the user to start a good user experience

Do the website is not for the spider robot to see, is for people to see, people have the incomparable wisdom of the robot, here the first time others do not come to your station is your fault, because the weight is not enough to know less people, the second does not come to your station or your fault, because you can not provide what he needs, is the user experience is not good, A website must do a good user experience, to provide users with professional, convenient and safe service.

Ten: The root of all is the website itself

The site itself is all the fundamental, content to be legal, the article to high-quality, to use a good h1,strong and other labels, good breadcrumbs navigation, good inside the chain to build, are the site itself internal reasons, this is the root of all.

This article is analyzed and released by Www.chenzhouhr.com, aiming to give beginners a guide to how to improve weight, many articles have been said, but not systematic or perfect, I hope this article can bring some help.