"100,000 cold jokes" when the box office is over billion

from the Internet

Introduction: From the network play to the big movie, "100,000 cold jokes" over the past few years on the Internet accumulated potential energy has finally erupted-the two days before the box office has been billion. Although the industrial level and the details of the story of the conflict are still lacking, but like such a born out of the Internet, the content has a significant two-dimensional shadow of the work of the entire age of the animation can appear in the movie theater side of the schedule, and become the box office Black Horse or the first time.

5 years ago, "Ten cold" is only the author of Cold dance practiced, but now is a collection of comics, web drama, stage drama, hand tour and large films and other works of the form of IP. This is an evening to write this is the victory of entertainment to death, in fact, I want to say, good entertainment has never lost, this type can have.

The animation of the network door opened, is a good thing. Taking advantage of this opportunity, 36 Krypton Telephone interviewed the two writers, director Lu Hengyu and Li Jinjie of the ten-cold. Here is the interview:

36 Krypton: First of all, congratulations on the box office over billion, a speech? (How to have a kind of entertainment to remember the visual sense ...)

Lu Hengyu: Haha, do not die without death ...

36 Krypton: How did you get attached to the Yaoqi?

Li Jinjie: Lu Hengyu and I were both in the Yaoqi. At that time the editor is responsible for the "Ten Cold" editor, and their cooperation is to think that each one has done a good comic beginner, not thinking of the first profit, until now we are very good friends in life.

36 Krypton: What is the concept of 1 months to fix the script?

Lu Hengyu: Its repressed for a long time, the oneself wrote a lot of books, but also saved a lot of stem, so in the screen film structure, rhythm grasp is not bad, next time not so fast.

Li Jinjie: Although we do not study the director of Professional, but we have the advantage of reading a large volume, the type of film, the structure of the total is not much.

36 Krypton: What's your favorite terrier in the ten-cold?

Lu Hengyu: My favorite, Ah, the king of birds dressed in armor to change the scene, the Pacific Rim, Iron Man, Transformers, Ares, such as the Six gods fit that is the visual sense of the moment.

Li Jinjie: I think the best is the end of the performance of the way, while playing the final result is how, while the protagonist in summing up some lines, this would have been our Nolan very like to use the expression technique.

36 Krypton: Can you do a summary of hindsight, which factors led to the "ten cold" in the eyes of people is a phenomenon-level animation film?

Lu Hengyu: Right and wrong, all accounted for. China has not previously this type of spit type of animation, fixed audience can be so large, but many people are holding a lively mood to see. From the first network play out it is a phenomenon class, and then a variety of fortuitous coincidence Jay Chou to voice more fire, the mass base also in these two years also accumulated on the Internet. Including when the film was released also encountered a good schedule, and there happened to be no pure comedy type of work, and some film performance did not meet expectations.

At first, many people expected the "ten cold" to be the accumulation of jokes, but we say really is a complete story, very simple and traditional Hollywood three-paragraph narrative structure, but in the middle of the "Ten cold" soul-style comedy, plus Wanda Pai is also very strong.

Li Jinjie: This time we are very lucky, whether met with Yaoqi or Wanda, are on the Yigujin son, at all costs to do this thing well, and our team also experienced seven or eight years of running-in.

36 Krypton: As a big movie born out of the net, what is the same as the traditional movie, what is not the traditional movie?

Lu Hengyu: Compared with traditional movies, the story structure, the character of the motive of "ten cold" is a traditional film, we have been on the internet for a long time, now people are also on the Internet, the difference is to dare to break through the limitations of the past, such as we can be very jump off, our most representative or in the end, the protagonist to the screen, The audience asked the question, the film itself is very close to interacting with the audience behavior, the previous film and the audience has a 16:9 natural barrier, now we want to break the barrier.

Li Jinjie: It could be the inspiration from the slot and the barrage, which is very close to the audience. For example, high energy, thinking of the end of his big recruit it-spit trough too much, the long jet directly spit out the curtain came, the energy ball opened a look at the full of energy ahead.

Our film is more experimental in the cold dance (the original) of the destruction of funny, he can be quite serious things "get son" to break into a cold joke, breaking your existing feelings. Usually Lu Hengyu first write a serious story, cold dance to all kinds of destruction, and then Lu Hengyu back. Through the film to the whole world view, tell you why there are 10 cold world view, there is the idea of time machine-we think of a serious time machine, to the cold dance there became a "time chicken", this is a breakthrough.

36 Krypton: Why is it that a few people spit "ten cold" original advertisement, how do you choose advertising Partners?

Li Jinjie: We don't reject this thing, as long as you are willing to die, I will be willing to bury, as long as you can play, I will be able to make a joke to amuse the audience, rather than hard implantation, so that the audience feel "advertising", very lucky to find 10 of the cold can afford to play such as Millet, suning AH and Merchants Bank.

At that time Lu Hengyu in Shanghai, film production into the production of pure industrialization, a large part of the work is to write changes every day, a writer and director of the process is very boring, there is an executive producer to Lu Hengyu out, prepared for an afternoon to convince him. He thought the director (also a beard) will be very rejected ads, did not expect Lu Hengyu performance hunger intolerable--finally can open the brain hole, almost 10 minutes on a few very funny advertising program on the set, the producer was silly, the original is this situation. The partners are very entertaining.

Lu Hengyu: The most we want to do is entertaining, but unfortunately the playing field has not been approved, because this film is a film for The Spit.

36 Krypton: Do you remember the fans who had dinner with you?

Li Jinjie: The audience master is too popular. We asked, "Are you the Yaoqi?" In fact, at that time, the more than 1 million in the cost does not account for much of the proportion, but if there is no such, the back of the "Yaoqi" in the talk with Wanda will not have such a large café, indicating that there is an audience base.

36 Krypton: The current domestic animation network drama in what kind of industry status?

Lu Hengyu: Still in an early stage, we all feel a burst of evil blowing up, there was no film to do now have a job to do, but everyone is still looking for their own direction, even the direction of the content, the type of film is still less, the next should open up more different types of fixed stories, the audience streaming, to find their audience.

Li Jinjie: Vomit Trough class because the joke is more popular, the market needs to stir up a little bit, still in the parabola to go up stage. Now there are some animations that look too much at the data and want to fire quickly, using some uncomfortable way of blogging, such as selling meat. Ten cold has been trembling, but never to destroy three, we have been serious story, although the characters are very absurd (that is, solemn nonsense ...) ）。 Our family, friendship, love, everyone can get to.

36 Krypton: Is it another type of "brother" you are adapting?

Li Jinjie: The state of "corpse brother" is now a bit twisted, because after all, our idea is to respect the original core, but the value of this work is not particularly recognized. 1th season we want to adapt a lot of things, to the 2nd quarter to see out, was said, but do not change the words we feel is not a good story, so some deadlock.

Lu Hengyu: The time is to consider the market needs of various types of films, this is also the need for horror, "Walking Dead" what we all like very much. But do film people especially care about the story structure, "corpse brother" this comic book it does not bury baggage, regardless of background, often for the pursuit of an effect let a character out, and then over two episodes of Death, which led to the work of logic is not strong.

36 Krypton: "Ten Cold 2" this year?

Li Jinjie: It's hanging, but it's already talking. To tell you the truth, the industrial level of domestic animation is indeed very backward, the first one is all inclusive mentality, not too picky, but the picture quality and performance of the details of the conflict does not catch up, next to the "2" "3" pressure is quite large, try to do it first.

36 Krypton: How many people do you like to recruit now?

Lou, Li: The beginning of the film team just started 6 people, there are now 20 people, want to concentrate on animation, there are ingenuity, love, can be like craftsmen pondering the picture, performance.