12 lbs Marketing cases worthy of attention

Recently on the micro-blog to see a lot of lbs-related products and marketing cases, this article on the collation of the recent period of some lbs marketing cases, if you are interested in lbs, you can pay attention to the following share the case of micro-blog, but also welcome you to continue to share the excellent case.

@Hawk-yin: "Prince of Persia" is a very loud name in the game world. In the DOS era, she was already famous. The film that has been adapted has been released. If you don't know her, it doesn't matter. Take out your cell phone and use GPRS to locate it in front of its poster box. You will find the mysterious beautiful princess Tamina appearing on your screen, and if you can answer her questions correctly, you will win a 50-minute movie viewing right in movieminutes.com.

Li Wei nelson:starbucks too much cattle. New mobile pour service: You walk on the road, suddenly want to drink coffee, through mobile pour APP, allow Starbucks to know your location, order the coffee you want, and then you go on, go on, and then a Starbucks boy or a big girl will be on a pulley car to bring you a cup. It has already begun in 7 major cities in the United States. I've seen the best business applications for lbs.

Extended reading: http://www.starbucks.com/blog/introducing-starbucks-mobile-pour/987

Sequoia Yinming: Ibutterfly, the romantic belonging to the Japanese, I have seen the AR (Extension of Reality) and lbs (location service) The most perfect combination of applications, domestic developers refueling ah, can give big cities to grow up children to create a better childhood. Http://t.cn/hbxAFd

Sina first Interaction: "Daily Marketing case" lbs Marketing: Belgian famous beer Stella Artois combines ar and lbs technology to make a app#le bar guide#. Open the camera to the street, showing the nearest bar, including the address name. The most special thing is, the mobile phone to the ground, there will be Arrows symbol, guide step by step to the bar. If drunk, app offers call car service Http://t.cn/htJbo3

Http://v.youku.com/v_show/id_XMjUwOTU4NjI0.html

LBS viewing platform: #LBS营销案例 # London museum Mobile marketing Case "Time Machine". This is an iphone based application from the London museum. Users can use GPS positioning, and then put the phone to the current location, then the system will help you match the current location decades ago. The interactive marketing of lbs can be used for reference. Http://t.cn/htFl08

LBS viewing platform: Walked into a grocery store, the phone rang, remind you the store is now offering coupons, checkout to the cashier to show the received phone coupons, you can customize the receipt of which Merchant's reminders, custom trigger the conditions. Will you be tempted? Using Location Labs's sparkle platform for mobile phone coupon application Cellfire is beginning to introduce geographical location services into people's daily life. Www.cellfire.com

Chen Liang Hugo: #分享 #mini designed a GPS mapping program that shows the location of a virtual Mini, your and other users. As long as you reach the virtual car within 50 meters, you can get that car. If another user in your 50 meters, you can rob your car. If you can keep your mini for a week, you can get a real mini! During the promotion, thousands of Swedes were running on the streets! Http://t.cn/hq0ru7

Chen Liang Hugo: #分享 # #LBS Milwaukee only 400 Foursquare users in the United States, the local restaurant, AJ Bombers, has launched a party where 50 people will be able to get a hive badge at a certain time at the same restaurant (Swarm Badge), you can eat a big meal at a favorable price. The news was forwarded on Twitter. Results at the appointed time 160 people arrived at the restaurant, the restaurant made 3 days can be a business!

Extended reading: http://blog.steffanantonas.com/case-study-how-to-use-foursquare-to-draw-a-crowd-into-your-restaurant.htm

Bjfangyan:scvngr will introduce business promotion to lbs social Games Http://t.cn/hBThSi Location game company Scvngr New LevelUp platform to introduce location-based games into the area of preferential activities. The more you use LevelUp, the sooner you can get into a new "level" of a particular business and get a better offer.

Tang Jacob: "Volkswagen" for the upcoming Shanghai Auto Show specially produced a mobile phone app, is based on LBS location service game, in Shanghai, Suzhou, Hangzhou, three cities to collect virtual badges, you can get tickets to Shanghai Auto Show free, and have access to limited-edition Volkswagen car models. Welcome to the Download experience! Http://t.cn/hBjej1

Send on behalf of the network official: "#派代资讯 #" "Where the customer sincerity product test water LBS Marketing has been involved in the million people, according to every customer sincerity goods disclosed, all bubble network users can use the location of the Bubble Network Service (LBS), in Beijing, the main public transit sites and Beijing subway stations, such as the use of mobile phone" check-in ", The day of the launch of the event to absorb tens of thousands of people involved. Http://t.cn/hbw7sV

MIT tech Start-up: breezeliving: Peripheral offers based on AR and lbs http://t.cn/hBMDar Standard Chartered Bank (China) is also on the bandwagon.

Source: http://www.socialbeta.cn/articles/lbs-marketing-case-study.html