13th Lectures: Literature website Promotion profit model and market prospect analysis

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Keynote speaker: Xiaoxiang son Xiaoxiang College website

Xiaoxiang College initially promoted only 2 ways, one is to rely on web site

Second, search optimization

Web site Approach I believe we all know, but the current domestic good web site such as: hao123,265,9991, a little bit nearly 5566, to include a new station is very difficult

May now include a new station in the page, the literature station, the price is about 800-2000 per month, which is very big capital pressure for a literature station

Some small web site although can be included free of charge, but not very meaningful. There's no traffic.

So at the moment, I think it is not feasible to promote by Web site, unless you have sufficient funds to invest

The second is search optimization. Once saw a large number of collection beginning novel literature station, rely on search, from Baidu to obtain a large number of traffic. But it's getting harder to do it now. In addition to the need for higher SEO level, Baidu also often blocked such websites

Xiaoxiang College in 2005 that will be done a burst of search optimization, many such as romance novels, martial arts fiction, fantasy novels and other popular keywords are ranked first, but unfortunately, ranked first, daily from Baidu to obtain the flow is not a lot, also in 20,000 IP less than

If you have the ability to do optimization should be optimized for the entire site, for a single keyword to do optimization effect is not very good. Only the overall optimization is good, the flow from Baidu will be more than 100,000 of the IP, indeed very objective

Overall optimization I will not, hehe, so there is no experience to speak of.

Web site and search optimization of these 2 ways to promote, I now understand is the surface of the promotion method, the real effective promotion is very simple, is to do their own content.

Content to do well, naturally there will be a lot of enthusiastic netizens to help you in other forums and other places to do publicity. Xiaoxiang Academy of outside the chain is particularly many, are users of spontaneous in Baidu Bar and other places recommended, this should be Baidu's search rankings is very important

Xiaoxiang College should say from the beginning of 2007 no longer do what website promotion, is to concentrate on doing the content.

Xiaoxiang Academy of the system is their own writing, not very easy to use, hehe

[Netizen interrupts to ask a question] now do novel station of words should start?

The System Foundation is the most common kind of article publishing system in the past.

I'll go on to talk about the outlook and profitability of the literature station.

For the literary station, I think the market prospect is still very big, this and Chinese Netizen's hobby is inseparable. 1/3 of Chinese Internet users will read online. As for literature station can do what scale, look at the starting point to know, starting now a year's revenue scale should be in 40 million yuan

Although the success of the starting point has a lot of irreplaceable factors, but at least you can know that the literary site can still be big tens revenue scale

However, now many VC are not optimistic about literature station, first of all, there is no literature station foreign, so foreigners are not interested in literary station

Second, the domestic VC are believed that the literary station is not to make money, and in fact it is said that the starting point, Magic Sword and other novel stations are not making money. There are waves, 17K and so on.

[Netizen interrupts the question] Sorry, here I want to say:
Literary sites can use their own original resources to do text intermediary, and publishing companies to cooperate. This one is still very promising.

I personally think that the literature station is still quite large, if the network book sales, publishing and other industries combined, the development of space is very big

is to realize the difficulty is not small, hehe, need to invest a lot of money

From my understanding of the situation, to be combined with the publication, the investment is at least millions, so at present all literary stations, basically did not get involved in publishing, even if there is a small kind of doing, a bit like amateurs nature
As for the profit of the literature station, I think the main source of income is advertising revenue and VIP member income. But these 2 kinds of income are based on a considerable amount of traffic.

Like those collecting starting points, by optimizing the flow of the station, doing a good monthly income of tens of thousands is very easy things

Do this kind of station is to remember not too greedy, otherwise be caught by the beginning of that is not a joke, hehe

We should all be clear about the Sky Pavilion.

The first to be sued by the beginning of infringement, the webmaster sentenced

[Netizen interposed to ask a question] the suggestion Xiaoxiang son on this copyright question detailed concrete talk, good

The issue of copyright is a dilemma.

[Netizen interrupts to ask questions] that your station is how to avoid this copyright problem?

To provide more and better content, there will always be "infringement". To ensure that their own station not infringement, only to do their own original, rather than to collect, to reprint

Xiaoxiang College is currently the author of the contract system, most of the original works are signed with the author of the publication.

[Netizens interposed questions] give the author money?

Of course, for a new station, through the appropriate reprint of some popular works to improve the popularity is possible, as long as not a large number of stolen hair station VIP content, generally no problem

For the new station, my proposal is: through the appropriate reprint of popular works to promote popular, and strive to develop and cultivate the site of local writers, so that there is a chance to bigger

Basically, if you want to profit from the VIP, you may wish to look at the main site of the home page of those literary stations. When your station has their size, so congratulations, you can also profit from the VIP, hehe

Finishing material is very tired, by the feng Shui Treasure and download Station Friends Exchange links It is enough bar-ghost system home, http://www.gho8.com

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