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Construction structure of outside chain of website
Search engine to determine the quality of the site is to look at the relationship between the site, if you want to make the ranking of the site by the front, outside the chain of construction for the site optimization is a very important process. Outside the chain refers to from other websites into their own site links, the quality of the chain directly determines our site in the search engine weight. Network push 365 based on the experience of several years will increase the site outside the chain method to make a comprehensive summary.
1, the exchange of links
To increase the traffic and weight of the website, exchange links is an essential step, the exchange of links must look at the quality of the site link, to actively find some of the higher weight of the site exchange links, you must not only link the number, do not seek quality, can do a high-quality link than to add a number of low quality links better than a hundredfold.
2. Add anchor text link
Now use the blog to promote friends everywhere, I believe we have been in the blog article to add links to the experience, generally like Sina, NetEase, Sohu, Tianya and other portal blog has a very high weight, and popular, we may wish to find some important keywords in the article to make anchor text links, Anchor text link is an important part of SEO optimization, add anchor text link has many benefits, mainly in the following points:
(1) can clearly guide the user through the Anchor text link portal to the link to the page, improve the site view
(2) Anchor text link can play the role of search engine voting rights, improve the link page of the Internet ranking weight
(3) Search engine through the anchor text keyword can strengthen the back point to the page keyword weight
The above three points is not difficult to see, do a good job in the station and outside the anchor text link to increase the weight of the site and site traffic is how important. It should be noted that the anchor text link in an article not too much, the general frequency of two to three can be, anchor text links too much will be the search engine penalty.
3. Publish Classified information
In recent years, the classification information and enterprise Yellow Pages more and more sites, good classification information site weights are relatively high, you can publish some websites in the classified information site profiles and other articles, the following is a network push 365 posted on a classification information site, as shown in the following picture:
Web Push 365 Website Introduction
4, Friendship link platform
Many friends in the Web site optimization, always find the right link to worry about, friendship link platform just for us to solve this problem, Friendship link platform its role is to help everyone can quickly find the right link to cooperate with the site, so that everyone can more easily switch to the appropriate links, to achieve the goal of mutual benefit. Because a lot of friendship link platform weight is relatively high, do a good link, at the same time can also be the weight of their own site greatly improved.
5. Network Favorites, Web picks and bookmarks
I believe that the network bookmarks, network favorites should be more familiar with, but some friends may not notice the bookmark and favorites on the site what the benefits, the net Push 365 think full use of network favorites and bookmarks and other tools very helpful to do a good job of website optimization. Common tools include:
(1) RSS Feeds
Many sites now have RSS subscriptions, this function greatly facilitates the promotion of the site, the author deliberately organized a "RSS and Blog directory encyclopedia," When you submit RSS Feed in these RSS site address, your site in each update information will be synchronized with the RSS aggregation site To get more links.
(2) Social sharing tools
Take the author's own network push 365 blog, each article has a row of the text below the Share button, you can put some good articles directly to the major network pick or microblogging site, can add a lot of links. As shown in the following illustration:
Web Push 365 sharing tool
(3) Network favorites and bookmarks
Network favorites also known as Network bookmarks, is seoer to do outside the chain to promote another sharp weapon, for example, music collection network favorites, QQ network bookmarks, etc. also provides a convenient import and export function, the use is more convenient, and the effect is very good, no matter where, as long as you can access the network, you can open their own collection of the page URL.
6, Micro Bo and Weibo group
Previously in the author of a title "net Push 365: Personal independent blog to realize the secret of profit" in the text of the use of micro-BO, microblogging group to do the advantages of network promotion and specific methods, here no longer Aushu.
7, Site Navigation site
Submitting site Navigation site is the most commonly used method of rapidly increasing the external chain. Generally speaking, the author recommends that before you submit the site, it is best to ensure that your site has a certain amount of information to submit, so also allowed to be some of the higher weight of the Web site navigation site included, the site traffic will be significantly increased. Of course, if you are a new station, submit some traffic is not very large site navigation sites may also be included, but the role is not very large, you can consider other ways to increase the chain, the weight of the site first to ascend up, and then submit the site to the site navigation.
8. Question and answer promotion method
When everyone in Baidu know, Sina love to ask, search and ask, Yahoo Knowledge Hall and other questions and answers platform answer question, will see the bottom there is a "reference" column, this is our answer to the question to fill in the Web site, when you answer the question is adopted, will appear in the lower part of your post link, must be careful not to send too many links , two or three a day, or it will be Baidu as advertising ban. As for more questions to be adopted skills, there are many online, I do not mention more.
9, writing soft text
This is a lot of webmaster common use of the must kill technology, by writing an original article, talk about their own experience and share their experiences, while in the lower part of the article to indicate their own copyright and the original link, when the major sites to reprint, your links will be a large number of reprinted out, can achieve very good results.
10, upload the document to increase the chain
In this era of information sharing, many sites have launched a document sharing category of websites, such as Beans Ding, Baidu Library, road, such as Babaa, the launch of these sites, to do site optimization to promote the friend brought a lot of convenience. We can make some Word documents and mark our URLs in our documents, and then upload the documents to these document sharing sites, and after the approval, we will generate an effective chain.
11, the production of templates
If you have a strong ability, you can consider making some web templates, such as Dedecms, Imperial CMS, Discuz and other open-source programs used by the template, in the source code in the appropriate place to add your Web site, when uploaded to the Internet, if someone uses your template, will add a lot of outside the chain for you.
12, the use of external chain tools
On the Internet can search for some increase in the chain to do optimization tool software, although this is also regarded as a method, but the net push 365 does not recommend everyone to use, because the chain is a long-term adherence to the work, if a short time on the use of external chain tools to submit URLs, there may be a sudden increase in a lot of outside the chain, it is likely to be Baidu is considered a Even get k off.
13. Buy Outside Chain
Purchase outside the chain in Search engine optimization is a relatively direct, convenient, fast optimization, has been hot in the world, then buy the chain of the literal meaning is to spend money to buy high-quality links. Now many webmaster class sites have this kind of business, if you want to buy high-quality links, you should pay attention to the following points:
(1) Absolutely do not buy black chain, bought a black chain, if Baidu is found to be cheating, your site will be closed forever
(2) The number of purchases to be controlled by the frequency of 4 links per week increased
(3) The number of exports under 30
(4) The purchase of normal updates of the website and the content of the health of the whole station link, this kind of link price is high, but a website update, you can increase the chain, the effect is very significant
(5) As much as possible to buy their own site closely related to, and the weight of the site than their own high links
14, forum post top posts
This is a trick that everyone knows, some large forums will be linked to the post as an ad deletion, sent a thread is also white effort, in order to be able to increase the chain, we try to find some small and medium-sized forum to post, and the Forum signature set to its own web site, may be able to do outside the chain to play a role.
15. Join Circle and Community
To join the NetEase Circle, the news circle, happy Net, Renren and other community-type sites, the author of several community sites to do the test, every day to publish a few articles and add a site link, to the author's website to bring more than 100 traffic. (Text/Triking)
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