17173 "wisdom" building industry standards to create a world-class competition platform

January 19, 2013, an unprecedented "17173 Games world Record Challenge" and "17173 Media Group" launch ceremony in Shanghai Global Financial Center opened. The competition by China's first game portal 17173 hand-Travel Network and the page to jointly organize the web. Contest collection from the world's top gamers to 10 games to challenge, after a fierce game, the final six games to challenge the success of the world record. In addition, the Guinness official of the two world records were certified: "The world's largest model of cardboard aircraft sculpture", "the largest number of maids in the world rally." 17173 by calling the end of the tour, the page and a single player and other high-end players to participate in the game project challenges, aiming at the existing huge user base, full spread of 17173 media groups, driven by the core users to affect the overall situation, thus covering the infiltration of all players, opening up the first step of integrated marketing This is the first in the gaming media industry. As for the current development situation of China's gaming industry, the 17173 move has its full practical necessity. In recent years, although the game industry in China is still increasing year in, the habits of game users have changed a lot. How to meet the needs of current users and seek business model innovation is a necessary way out. Authoritative Leading position "wisdom" to create the industry standards at the beginning of 2001, 17173 and Chinese online games synchronized development, the initial goal is to establish a Chinese player's exchange platform, by providing professional game information and accumulated a large number of gamers. However, 17173 did not stop here, from the beginning of the establishment of the game to adhere to the professional research, master players, the market's first move, the concept of the original zone for the expansion of the game industry to provide a new idea. In the future development of business scope to expand to public welfare undertakings, industrial alliances and other regions, to achieve a diversified upgrade, to become the industry standard manufacturers and practitioners, has been the general recognition of the players and game operators of high concern, but also become the most influential brands of similar media. Professional subdivision platform to get through the three-end portal 2013, 17173 of the players will be sensitive to the discovery of the site layout changes, home navigation location, appeared with 17173 parallel to the hand of the network, the vertical portal of the page, which brings together the Chinese game market, the vast majority of high-quality games, Players can choose from their own habits and preferences. For the audience market professional fine differentiation not only lets the player benefit, moreover facilitates the data to dig deeply, lets the game operator have the pertinence to carry on the integration marketing, to promote the game industry the development to have the important significance, also for the same type media provides a development new business model. Dig into the market and build media groups China's hand tour and page tour platform in the rapid rise of the stage, industry standards and industry norms are immature, operators on the game to develop the end of the attention of the audience is far greater than the focus on the market, and no effective channels to receive feedback from players, over time,The market and the operating market will be seriously disconnected, very unfavorable to the development of new media games. 17173 by virtue of many years of mature operation of the market, sensitive to the discovery of this development defects. According to the in-depth research on Chinese game market, 17173 found a page tour and the great potential of hand travel, to rebuild the strategic layout, with accurate audience-oriented positioning set up a media group platform, through the end of the tour, page tour, hand tour of the three-party platform to media role to connect players and game operators. 17173 Media Group Construction on the one hand let players enjoy more professional more comprehensive consultation, on the one hand their feedback to the operators in time to effectively improve the quality of online gaming services. Create "17173 Media Group" to get through the game industry chain, the pilot swims the media common development, creates the world-class competition, develops the fair and equitable world platform. After more than 12 years of development, 2013, 17173 from a Chinese game media industry standards founder officially to the World arena.