19 groups on the operation of Local forum

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Hello everyone, I am 19 group (www.19zu.com) Chengdu Photography Forum Webmaster, today I share some of the initial development of the Forum experience.

I think the initial development of the forum is divided into two parts: internal construction and external promotion. Although we often say that the bouquet is not afraid of deep alley, the content of the king, but our forum does not have a more beautiful interface, and more user-friendly user experience, I think it is difficult to retain users.

Internal construction is divided into: the construction of the Forum, content strategy, user groups, points, tasks, medals, I would like to introduce the following simple, details by everyone to ponder.

1, block construction: The initial section is not too much, choose to be able to gather popularity and users concerned about the topic of building a small number of plates;

2, Content strategy: Set up the initial stage of the forum to think good, the general direction of the forum is what, to provide users with what experience, such as my station, tend to share the photographer's work, additional amateur model show;

3, user group: The name of the user group, the user group to upgrade the required points, these in the initial planning good, must be sure not to change casually;

4, Integration strategy: The integration strategy of gold or equivalent gold coins in the parameters suggested not to participate in the user's total points, as the Forum's independent Integration System for the forum of the gold auction or gold coins redemption gifts;

5, the task: some of the necessary small tasks can mobilize the enthusiasm and interest of the user, such as 19 groups set up a daily task, that is: reply to 20 posts a day to get 5 gold coins;

6, Medals: You can set up some do not need the conditions can be received medals, such as the Rabbit of the medal, the application can be obtained, but also to set up some such as posting to 1000,1000,1000 can get medals, medals not too much, otherwise it can not reflect its value.

With the above basic perfect internal construction, we can begin to start external promotion, the introduction of the flow of work. Flow is the forum's first productivity, with the flow of development. But for the initial station, and especially the local forum, to quickly increase the flow is difficult.

External promotion of the introduction of traffic, I divided into two parts: online publicity and offline activities.

1, Online Publicity: I believe that we have known all kinds of methods. I am here to introduce you to a way that everyone ignores, that is Tencent's city of people. If you have a city-man interest group that's best, if not, you have to find a way to look for a group of interest in others, it is best to initiate the activities of interest groups, and then good to do, the city of interest group traffic is very large, the establishment of QQ Group, Post guide, soon you can gather a batch of original flow.

2, Offline activities: To get real effective, long-term forum flow, do offline activities is the choice. For example, 19 groups, often held photography outside the shooting activities. Of course, offline activities are a lot of people who participate must also be indispensable, because now the city's life is boring, boring, need activities to enrich their lives. There are many forms of offline activities, such as: film groups to see, picnic picnics, bar get-together, combined with your own advantage resources to integrate. This not only gathered popularity, but also get a good word-of-mouth publicity, 19 groups of traffic are a lot of friends word-of-mouth propaganda.

With the above work, I believe that 3, 4 months also passed, your forum has gathered at least a lot of popularity, so you can engage in online activities, such as gold auction, integral Exchange, of course, the early prizes no one to support your own money, you can not bear the child to cover the wolf. Besides, it is not expensive, such as the exchange of QQ members, film volume, recharge cards, so as to increase the enthusiasm of the members and the Sticky Forum. After the work, is the persistence of refinement and improvement.

Finally, I wish you webmaster in the New Year has a new weather, flow of water, the financial resources rolling.

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