2 month 10W registered user game planning and promotion of vertical community

Source: Internet
Author: User
Keywords Vertical Community

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Game community Online Two months, the user is registered to break through 10W, every day about 2W of IP traffic. Players enjoy the micro-blog bubbling, happy PK, with interest to achieve all kinds of similar achievements with the game. The idea of doing this community at first, and we are a few people are Warcraft veteran players related to each meeting chat is all about the game, so the budding to do a field of online vertical community.

In the early stage of our current mainstream community site analysis, everyone, happy is the pan-community to solve the real user (registered generally use real personal data) in the virtual world (Internet) virtual demand (steal a dish, buy a car, open a restaurant, and so on, but the relationship between people is not very direct), then the player this virtual identity In the virtual world (in the game) is to get more real satisfaction (such as equipment, grade, game currency), then came out, the goal of the game community is: to meet the virtual users in the virtual world of real needs. The core is to discard the current user-led community architecture, and the use of user + role of the dual attributes, users play a role in management, role is the basis of interaction. Made a three-to-one dazzle (making friends, trading, combat and show off the product structure, from the players eager to meet the needs of exploration, growth needs, respect for demand, interaction needs, security needs to start, the early development of the "Thorn Valley" of the warring products, "team" friends and war products, games meager-bubble friends show off products.

From 2010 after the Spring Festival development, June, during a few times the Dark Temple welfare group activities, the site selected mercenaries, free of charge with the use of "team" players play advanced equipment, activity response is good, this is the bottom of our hearts. Officially launched at the end of August, by the end of October two months, the number of registered users broke through 10W.

Talk about promotion, the early stage with a number of related manufacturers jointly held various activities, such as the Lich King, we hold a race, to the 80 level of the team, the Grand prize, followed by people, people descendants of Word-of-mouth spread, the early stage of our understanding of the Union, play friends pull in, auxiliary to register to send point card, invitation to send point card, map to send point card, Send micro-blogging card (current activity is ongoing) and so on, the rapid growth of users, as well as for event marketing, copper door although not catch up, at that time, the game of various kinds of people or a lot of, then organized a language son sister orange Bow Door topic, specifically in our game micro-Bo bubble discussion of Warcraft "Black" event, Aroused many players to the various "black" incidents of indignation and discussion.

New products are continuing, the recent launch of the "Hall of Fame", "trade union system", "PK" (in the site whenever and wherever the launch PK, will be a very interesting product. In the game you but outfit than you, in our community but not necessarily oh! Welcome to have the community experience and the game experience friend exchanges together!

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