2013 Electrical Business Milestone

Despite the dramtically price war of last year, the electricity business is more exciting this year. Suning will be the cloud as a new development strategy, inlaid in the name of the brand, another big http://www.aliyun.com/zixun/aggregation/34467.html "> Electric business giant also finally released the company's mascot, Eventually a dog defeated the "whale" that had a homophonic with Jingdong mall.

For the purpose of choosing a dog, the outside world is connected with the cat. But compared to the "dog pressure cat" speculation, I would like to believe that Jingdong Mall release mascot Vision: The dog is the most loyal animal, Jingdong Mall will treat consumers with this attitude.

From the Jingdong Mall, Suning and other industries from the various initiatives to see, starting this year, the electricity business has changed. In the past can only rely on each other to challenge the price war Bo eyeball of the era, is about to be all-round embodiment of the power business sincerity and strength of value war replaced.

Beginning of this year, Jingdong Mall, Suning, such as easy to purchase the forefront of the industry Shangdou will open platform as the 920.html "> Enterprise Development of the first priority." This means that the electrical business generally only in 3 C, home appliances and other products with product price advantages of the situation began to change, the consumer demand for greater clothing, food and so on are accelerating coverage. Ali Group, which has already "carried out the open platform", will focus on the logistics system. See the industry fresh wind backwards, in the second echelon of electricity business Dangdang, Xun nets and other enterprises began to follow the footsteps of the leader to speed up the pursuit of the trend. Dangdang director Frankly, "price war to play, but play to have value."

But while most electric companies are trying to write the 2013 milestones, there are still companies in the industry that continue to do their petty for the present. For example, a large electric dealer in the food market, despite shouting the price of goods than the biggest competitor's manifesto, but it is still on the "full reduction". The author found that this model is a certain amount of money can be reduced to a certain fee, but a lot of commodity restrictions, the use of vague rules, consumers can hardly get real benefits. Sometimes in order to get together, consumers need to repeat the purchase of a lot of goods.

In fact, in the current situation, large electric dealers have not yet had a real profit of the enterprise, the company is the reason to burn money for the future to leave room for survival. Smart companies should reject the rush of time, save capital to please consumers, and survive the fierce competition.