2013 traditional business and mobile Internet cooperation Conference

Source: Internet
Author: User
Keywords Mobile Internet Internet Global mobile Internet Conference China Mobile mobile commercialization

With the popularity of smartphones, the advent of 3G and Hyper 3G and the introduction of various applications, the Internet has moved from computers to mobile phones and other mobile devices, from offices and study to pockets, and the speed of the integration of mobile internet and wired internet has accelerated.

The mobile internet is mainly occupied by people's commute time, travel time, waiting time and leisure time outside, so that people can easily enjoy the Internet service, the Internet to reach the public life of 24 hours.

The future of China Mobile Internet mainly presents six major development trends.

The 2013 China Mobile internet Blue Book, published by the Institute of the Internet, May 29, said that in just a few years the mobile web had penetrated all aspects of social life and had a huge impact, but it was still in the early stages of development, "change" is still its main feature, innovation is its main trend. The six major trends in the future are:

First, mobile internet beyond the PC Internet, leading the development of new trends. Wired Internet (also known as PC Internet, desktop Internet, traditional Internet) is the early form of the internet, mobile Internet (wireless internet) is the future of the Internet. PC is only one of the terminals of the Internet, smartphones, tablets, electronic readers (paper) has become an important terminal, television, car equipment is becoming a terminal, refrigerators, microwave ovens, hoods, cameras, and even glasses, watches and other things to wear, may become a universal terminal.

The other is the combination of mobile internet and traditional industry, which promotes the new application mode. With the help of new technologies such as mobile Internet, cloud computing and Internet of things, the integration of traditional industries and the Web is showing new features, and the platform and mode have changed. This can be used as a means of business promotion, such as food, catering, entertainment, aviation, automotive, finance, home appliances and other traditional industries of the app and enterprise promotion platform, on the other hand, also reconstructed the mobile end of the business model, such as medical, education, tourism, transportation, media and other areas of business transformation.

The third is the popularity of this model of cloud computing, so that the use of network resources to maximize. This networked resource must be global. The personal configuration is high, the hard disk is big, the computation ability and the storage quantity are always limited. With this pattern of cloud computing, the world's resources are available to me, and this information is not in my personal device. Cloud computing makes the global network platform into a personal computing platform, sharing mode. So, cloud computing is far more than the ability of a single device to achieve on-demand services for all extensibility resources. Cloud computing is shared, coupled with an open mind in information technology

Four is the mobile Internet business model diversification, market segments continue to exert force. With the development of mobile Internet into the fast lane, network, terminals, users have been playing a solid foundation, the unprofitable situation has begun to change, the mobile internet has been integrated into mainstream life and business society, monetization wave is coming. Mobile games, mobile ads, mobile E-commerce, mobile video and other business models of traffic flow ability to quickly improve.

Five is the smart city is the emerging model of urban development. The service object of the intelligent city facing the city main body--government, enterprise and individual, its result is the city production, the life style transformation, the promotion and the consummation, the ultimate manifestation for the human has the better city life.

The essence of Intelligent city lies in the high integration of informatization and urbanization, which is the manifestation of the development of urban informatization to a higher stage. Smart city will become a city's overall development strategy, as a new engine of economic transformation, industrial upgrading, urban upgrading, to improve people's well-being, enterprise economic competitiveness, urban sustainable development, embodies a higher urban development concept and innovative spirit

Six is large data mining into the blue sea, precision marketing potential highlights. With the rapid increase of mobile bandwidth technology, more sensor devices, mobile terminals access to the network anytime and anywhere, coupled with the cloud computing, Internet of things and other technologies, China Mobile has gradually entered the "Big Data" era. The current mobile Internet field, is still based on the location of precision marketing, but the future with the development of large data-related technology, people on the data mining continues to deepen, personalized customized application services and marketing methods will become the development trend, it will be a mobile internet blue ocean.

In order to mobile internet in China's information construction rapid popularization; to help the Government, industry, enterprises quickly grasp the technology and platform, we join hands with Mobile information solutions and technology to the traditional areas of enterprises, government and public sector, the current system of the latest information on mobile internet technology, products, applications, mobile government, Smart community, Smart city and public service management platform, mobile marketing and mobile advertising, mobile E-commerce, Enterprise and Industry mobile Internet solutions and other knowledge. The "2013 first traditional business and mobile Internet Cooperation Conference" organized by the Global Mobile Internet Alliance (GMIU) is to be convened at the Beijing International Conference Center to see or participate in this conference website: http://www.gmiu.com.cn or call the General Assembly preparatory 010-52662351/63570922.

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