2014 group purchase in "the closure of the peoples Group" in the start

Group Purchase website 2014 in "The closure of the peoples Group" in the start. "The People's regiment because the business relationship has not been normal to provide services, will be suspended from the immediate service." "On January 9, the group posted a statement on its official website saying that some of the arrears will be fully repaid within three years."

The incident in the field of group buying provoked a stir, about "2014 is still a year to buy the dead hole" argument increasingly noisy. China E-commerce Research Center monitoring data showed that as of June 30, 2013, the total number of national group purchase sites up to 6,218, the total closure of 4,670, the death rate of 75%, still in the operation of the group purchase site a total of 1548. And in the group 800 of the latest round of group buying site survival census data, as of January 2014, the number of national group purchase site survival of only 213.

According to the calculation, the current group purchase site mortality rate has soared to 86%.

The collapse of the peoples regiment caused industry shocks

At present, the People's official website has not been able to log in normally use, open the interface only appears a "Peoples Group website statement": Business relations have been unable to provide services to the normal, from 9th onwards suspension of service, consumer problems, please call Customer service phone 400-088-8491. "Part of the debt we will do our best to pay off in three years."

Burning is, the south is a reporter to call the people of the group's customer service phone, but was told that the call has been due to the cost of downtime. According to local media reports in Beijing, begging for arrears of merchants rushed to the group's Beijing business headquarters, but found the door closed, deserted.

It is reported that the Beijing Industry and Commerce Department has been involved in investigation, "from the company's registration information, the group has violated the two provisions: first, the actual location and registration of the domicile does not match, is an off-site operation, the second is that its registered licensed Business projects do not include E-commerce, is a supranational operation "Beijing Industrial and Commercial Administration Chaoyang Branch supervision staff said so. And as of the deadline, the group of the crisis to explain the explanation of the late and not see, the company's relevant responsible person is not present. There are signs that the demise of the group seems irreversible.

And this is just a tip of the iceberg of the winter. Group buying industry Shuffle event frequency, now the death rate is "shocking". According to the China Electronic Commerce Research Center monitoring data, as of June 30, 2013, the total number of national group purchase sites up to 6,218, the cumulative closure of 4,670, the death rate reached 75%. At that time, still in the operation of the group buying site a total of 1548.

"As of January 2014, the number of national group buying sites survived only 213. Regiment 800 said so. The death rate in group buying has soared to 86% compared with 1548 sites that survived six months ago. If the 2010 group buying market, the number of national group buys as much as 6,000 compared to the current situation has been the development of innovative factory President Lee Kai-Fu said-"99% of the site will die!" ”