Absrtact: A few days ago, the reporter learned from Mianyang Commerce Bureau, 2014, the Mianyang realizes the electronic commerce turnover 161.2 billion yuan, the growth 34.3%, realizes the network retail sales 5.126 billion yuan, the year-on-year growth 55.3%; both are ranked second in the province. The power of the business team is growing
Recently, the reporter learned from the Mianyang Business Bureau, 2014, Mianyang e-commerce turnover of 161.2 billion yuan, an increase of 34.3%, the realization of network retail sales of 5.126 billion yuan, an increase of 55.3%; both are ranked second in the province.
The electric business team is growing
With the tapping of the keyboard, a deal quietly formed on the net, then the clerk was busy sorting, packing, shipping ... This is the reporter in Changhong New Energy Co., Ltd. saw a scene. 2014, Changhong New Energy power platform turnover billion yuan, is the rapid development of Mianyang electric business in miniature. Last year, Mianyang has issued relevant policies, from land, taxation, funds, personnel training, logistics and distribution to support E-commerce. Through the policy guidance, the demonstration creation and the talented person training, Mianyang the electronic commerce development to drive on the fast lane.
With the popularization of Internet and the continuous progress of information technology, the scale of Mianyang electric business platform is becoming larger and larger. At present, Mianyang has the Sichuan branch Swiss company, the Tevez Commodity exchange market, gold recycling resources, beautiful home with, eat haha, such as E-commerce Platform Enterprise 32, there are changhong new energy, home fu to electrical appliances, such as the fan of the third party based on Third-party platform to open shop more than 1200 enterprises, including electric platform services, logistics and distribution, Call center, Network Marketing and other E-commerce professional service providers more than 160.
The mode of operation is increasingly diverse
In recent years, Mianyang E-commerce to promote the mode of innovation-driven, to improve the supporting system as the focus, to carry out demonstration projects as the hand, to achieve rapid development. In the electric business mode, from the traditional single network sales platform, to the present, gradually set up around the industry E-commerce platform, integrated service platform, online shopping platform, trade and retail platform, as well as electronic payment, logistics and distribution.
Among them, Mianyang-obsessed Bio-Technology Co., Ltd. successfully signed with Hong Kong IDG Capital, and common to create middle-aged and elderly cosmetics online sales platform, the use of cat and other Third-party platform to achieve cosmetics online sales of 80 million yuan. 2014 Branch Rui Company "to find" platform sales reached 3 billion yuan; Changhong Business Platform trading scale of 20 billion yuan, Changhong new energy in the day cat and Taobao platform has more than 300 network outlets and distributors, and become Jingdong Mall, when, Amazon, 1th stores, such as the excellent supplier of electric dealers.
In addition, the Sichuan Branch Rui Company is gradually to the transformation of intensive management, the establishment of a professional design team and marketing team, with its strong technical support to create a "rich music network to buy" Mianyang Local integrated E-commerce platform. Liang Homestead with the company developed a beautiful home building materials E-commerce O2O Platform, and strive to build 12000 square meters of Mianyang first home building materials Network Experience Center, is the first home building materials O2O Direct shopping mall. Beautiful homestead with online shopping mall This September, has registered more than 12,600 users, through the network booking to the online experience center transactions amounted to more than 3 million yuan.
The initial appearance of industrial agglomeration
At present, Mianyang is promoting the construction of e-commerce demonstration base, speeding up the construction of E-commerce cluster areas such as e-commerce incubation base and electronic commerce headquarters base, and improving the development conditions of the electric business enterprise agglomeration, and establishing and perfecting the electronic Commerce service platform. Among them, Mianyang division has been listed as the provincial-level E-commerce demonstration base, the existing construction area of about 30000 square meters, has been settled in including Changhong Jia Hua, Jiuzhou Corey, IBM Large Data Analysis competitiveness center, such as E-commerce and information software, such as electronic business applications associated enterprises.
At the same time, Fucheng District-jin Jia Lin Headquarters test area to build e-commerce industry innovation Incubator, High-tech zone to build cross-border E-commerce Industrial Park; Youxian District to build 20 for the entity enterprises to provide a single E-commerce platform based on industry segmentation; Santai County is vigorously implementing e-commerce into rural engineering Jiangyou is actively declaring the model County of e-commerce in Sichuan Province.
Construction of new growth poles of electric power in western China
"Mianyang will be built into the Sichuan and even the western region of the new growth of e-commerce development." "On the next stage of development goals, the city's Commerce bureau secretary Pan said that Mianyang will adhere to the" government-led, market-driven, innovative development, focus on "the principle of speeding up the construction of services to the social economy, the development of rich industry, model perfect, occupy the development of the high ground e-commerce industry It is understood that the next Mianyang will be combined with "triple network integration" and "intelligent Mianyang" pilot City construction, vigorously develop mobile electric business, speed up the increase of 4G network and WiFi in public places coverage, at the same time, guide Life 360 micro-business circle, home purchase life, Levin Vision and other small and medium-sized micro-electric enterprises use mobile E-commerce platform to promote sales , support enterprises bigger and stronger.
At the same time, Mianyang will also focus on building regional electricity dealers, the integration of the city's business circulation entity enterprise resources, differences, dislocation development, vigorously develop with the town of electricity, to actively promote cross-border electricity dealers, to promote the electronic business and global interaction, the promotion of trade, circulation, information integration of E-commerce construction, construction of internal and external trade integration of E-commerce public service platform Vigorously implement the "double into" project, in-depth promotion of e-commerce into rural areas, into the community projects, and strive to foster the city-level e-commerce in rural demonstration County (district) 4, to foster the city-level E-commerce demonstration Community 1-2.