2014 Website Optimization Trilogy

Source: Internet
Author: User

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2013 is a continuous improvement of Baidu algorithm for a year, the ability to optimize the Web site workers are also higher, many owners feel that the site optimization is increasingly difficult to get. 3721.html ">2014 year SEO industry will be a turbulent year, the exit of this industry will certainly be very many, but there will be more warriors to join the industry." Personally feel that no matter which industry you enter the competition is very intense, if you encounter a bit of difficulty to opt out, then you certainly in any one industry is difficult to foothold. Let me share with you the next 2014 years of the trilogy of website optimization:

1, analysis of competitors

We all know that a new thing is dug out, certainly not so perfect, is the need to pass the pressure of competitors to let this new thing a breakthrough progress. So, when you want to attract effective users from this crowd of people's websites, you have to take care of your competitors first. In this big market in China, no matter which line of business is the most needed is the competitor. such as we do Lottery website system Such products, you go to Baidu search, such software has a lot of people doing. So how do we go beyond our competitors? You can analyze your competitors in the following ways:

1), analyze their optimization strategy

2, analysis of their product advantages and disadvantages (can be from the site content quality, the chain of resources, how the quality of friendship sponsorship, etc.

3, mining their advantage resources (such as high quality outside the chain from where to get, etc.)

4), analysis of their use is Ho Chengxu (used Ho Chengxu not only simple to understand the program is ASP, PHP or HTM, we need to understand their program code is concise, there is no compliance with the standards of the Consortium, etc.)

5. Analyze the advantages of their Web site architecture (perhaps a site appears almost all the same, but in fact many of the details are many people ignore.) So if you want to do the site well, you have to put every layout is reasonable. To understand how each of their four labels are cleverly added, how the keywords are dispersed to every corner, etc.

2, enhance their own website value, seize the loyal users

Do site optimization must remember that we need to be loyal to the user, not once. So, you must first hit the value of their own website. So how to play the value of their own? When I do the Lottery site system site, or from the competitor to obtain and pay attention to their own industry in the latest developments, and constantly understand their targeted users what kind of things. After the value of their own website is reflected, we carry out publicity. So my Lottery website system http://www.yikuyun.com/site Well, not urgent to promote. If your site has not yet hit the value of its own site began to publicize, even if it will bring you a large number of users, but your site does not need users of things. Then they'll never go back. The vast majority of users. If this is the case, you will later on their publicity, their visit to your site will greatly reduce the goodwill, in short, in the absence of the establishment of their own website value began to publicize, such a loss would be very large.

3, platform interaction, enhance user goodwill

Site early user participation in the interaction is relatively small, so we must be close to the owners of the user to maintain a good interaction. This can let the user to my Lottery website system site more favorable impression. Do not leave them no matter do not ask the feeling, so, when the user with good perceptual enhancement, users and users will interact with each other, so gradually to the site to bring greater interactivity. This kind of interactive circle is big, to our website own platform propaganda Sex also will be bigger.

The purpose of Web site optimization is obvious, that is, sales of products for the enterprise to bring profits. Therefore, we should always analyze which users are true, which users belong to the false, when found, to the corresponding to discard the operation. Prevent your site from being penalized by search engines. The more loyal users of an enterprise website, the more favorable for us to do the brand promotion of enterprises.

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