In recent years, with a variety of search engines of great changes, whether it is Baidu, or 360, Tencent and so on, have invariably carried out a large-scale algorithm changes. So if your site SEO optimization method still stay in the previous thinking, may soon be listed as unpopular search engine sites.
Small head Baidu bidding assistant combined with his own point of view to organize as follows:
(1) Content need to be continuous and important, but must increase the quality and depth
"Http://www.aliyun.com/zixun/aggregation/8258.html" > Content for the King, the framework for the post "is our SEO has been advocated by the concept, and the site content quality of the line has been pulled higher, and in the production of quality content at the same time , you must also pay attention to whether the structure is correct. In addition, users are more critical to the content of the demand, users need more in-depth content, so in the content requirements, must have a variety of types of content, for a topic of in-depth discussion, recurrent and constantly have such content output. In a word, is the competition between the website will become more and more intense, only then can attract the Netizen's vision to obtain the success.
(2) Various types of content must be added to attract attention
As mentioned above, the content can not be limited to text, must have text, graphics, audio-visual various types, and must provide a variety of document forms, such as Web site text, Word files, PDF files, and multimedia documents suitable for various devices. Because you can't predict what kind of device your net friend is using, or how he might need the ball.
(3) The chain is still very important, but must improve the quality
Because link analysis is the basis of search engines, links continue to be important, but search engines change the way they evaluate. Links previously made via web messages and forum signatures have become obsolete and can be a negative factor. Through the different Web site one-way link, cross link way, also gradually outdated. If your site links to a large number of sources are low quality sites, then sooner or later the site will have a certain impact.
(4) Link anchor text must be diverse
You may have found many links to black hat sites that focus on the so-called core keywords, which are the words with higher search volumes. As a result, you will find that many black Hat site link anchor text has a high proportion of the keyword, search engine optimization, network marketing, website optimization, in fact, this is the future search engine will be regarded as an unnatural link signal.
(5) Good website design is very important
Good website design can satisfy the netizen, can increase the time that the netizen stays. Good website design can also eliminate the distrust of the barriers, so that the first visitors to the site to generate trust. And good web design can also improve the conversion rate, so that visitors to achieve your design goals. But what is a good website design? In fact, including the optimization of the Web Site configuration optimization, goal optimization, user experience optimization, display optimization and so on.
(6) For the submission of the article quality requirements will be increased
Although many people think that the article is a good way to increase the link, but the small head Baidu bid assistant but think this way must be careful, because the search engine is closely monitoring the submission of articles generated by the link. such as articles are not quality content, or by more spam sites or unrelated sites reproduced, but the site is harmful.
(7) Social interaction is still a very important link
Socialization behavior may not be the ranking factor, but social behavior will affect indirectly, social behavior, visitor, and search ranking factors will affect each other.
(8) Mobile Web site began to play an important role
With the popularity of mobile devices, the website has to consider the development of mobile Web interface. In the 3721.html ">2014 years people moved more from the PC to the mobile end, more people are more accustomed to using mobile phones to surf the Internet, chat, understand information and consumption, that is, mobile device network browsing will surpass desktop computers, and gradually changing people's consumption habits."
(9) SEO has changed from strategy to strategy
What is the difference between strategy and strategy? "Strategy" is the general direction, and "strategy" is a more specific operational approach under the strategy, under which real practical steps will emerge. So SEO has evolved from strategy to strategy, the technical improvement of search engine optimization is very important, but the macroscopic angle of search engine optimization is more important.
In short, this year began with some SEO optimization way to say goodbye, if you still can't give up the outdated SEO method, you will be eliminated sooner or later.
Above by the small head Baidu bidding assistant to provide trial preparation, trial registration: http://vip.xiaonaodai.com/index.php?act=register&fromid=7.
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