2016 mobile Instant Messaging users are expected to break through 1.3 billion
Source: Internet
Author: User
KeywordsInstant Messaging
Flying Image Network (compiled 文慧) according to a new forecast released by Juniper Research, a market researcher, the number of users of mobile instant messaging (IM) is expected to exceed the 1.3 billion mark in 2016, three times times the total amount of users last year. The surge in mobile instant Messaging users will mainly benefit from the introduction of new services such as Apple's imessage, as well as the continued growth of existing services, including AOL's aim, BlackBerry Messenger, Microsoft's Windows Live, Skype and Yahoo Pass. The launch of these free mobile instant messaging Services is driven by the increasing number of existing smartphone users, low-cost data packets and high-speed mobile network development. While some of the instant messaging services are funded by advertising, the vast majority are considered to be the means by which operators retain their customers, and the only cost that users pay is data usage fees. However, Jupiter's report points out that while users of these services will continue to grow, this does not pose a threat to the main tool of mobile text communications sms--. Daniel Ash, author of the Mobile Communications Market report (Danielashdown), said: "SMS has a clear advantage over other services: universality." I know that through SMS I can almost contact any phone in the world, if I have a number, of course. Instant messaging Services also have some advantages, such as real-time communications and cost savings, which are segmented by services that cannot communicate with each other. "In the SMS market, SMS revenues from applications to individuals (A2P) will exceed 70 billion dollars in 2016 and exceed human (peer-to-peer) communications in the same year. A2P communications (defined as those that are sent to an application or emit color information from an application) are widely used, including financial services, ticketing, and any other services that include sending or receiving large amounts of information.
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