With the financial crisis, second-hand network equipment with its low price advantage began to booming the market. However, according to senior second-hand Cisco equipment practitioners, Mr. Fang, from so many years of experience in distributing second-hand Cisco equipment, second-hand network equipment practitioners generally lack of internet marketing knowledge, on how to promote the promotion of second-hand brands are basically no understanding. And before, the reporter has reported the "2cisco.com into the second-hand Cisco market to touch the industry nerve" in Mr. Lin has good internet marketing knowledge, He not only first step registered 2cisco.com this good read easy to remember domain name, also made its company's website, to improve the company and product visibility has played a very good publicity role.
Mr. Fang also thinks: if can have a good Internet domain name should be able to have the effect with half the effort. This time has the industry brothers to notice the importance of the domain name, industry practitioners is an inspiration, I believe this should be just the beginning, in the future there should be more and more colleagues with more concise domain name to do publicity and promotion.
Reporter afterwards to this industry carried on a simple analysis, learned that second-hand Cisco industry has been no understanding of the Internet, the main marketing channel is through Baidu, Google to do the advertising ranking ads to do business, or to do a peer reselling business. Second-hand product packaging is also very casual, often can be seen with cigarette boxes to install equipment, basically no own brand. And 09 is a special year of communication market, 3G Market Start, will drive 2 trillion of the market, and second-hand Cisco as a more trustworthy product, I believe in such a large environment should be able to share a cup of soup, how to do depends on the efforts of the practitioners.
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