3 Misunderstandings in enterprise website planning

Source: Internet
Author: User

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Talking about the construction of the website, many enterprises think of the enterprise text picture data to the network company to create a website to complete the task. I think this is actually a misunderstanding of the enterprise, also makes the enterprise in the network application greatly delays.

Website planning should look for what kind of company? Some say to find famous, some say to find the price is low, in fact, the site planning to find professional website planning experts to do. Some web companies do a lot of web sites, it should be said that such a company in the website design and production is completely competent, but when it comes to planning is another matter. Website planning must be proficient in marketing planning knowledge, network communication knowledge, network technology to fully analyze the real planning of a website. At present, the company really has the ability to plan the Web site very few, most of the network companies are the essence of the website design production company.

You don't have to be surprised when you see a company that offers you a price that is more expensive than a design. Know that a complete and comprehensive plan requires detailed data analysis, enterprise research, industry surveys, demand surveys, and so on, rather than a simple text.

I realized in practice that enterprises should avoid the following points:

First, the personal preference of the enterprise leadership or network management technical personnel of personal preference to the planners. This is a problem in many enterprises. To know that the corporate web site is not built to their own to see the personal site, but used to promote enterprises, the dissemination of corporate culture and brand, so the planning of the site should be around the needs of customers to implement. The author has planned the enterprise website any enterprise leader or enterprise network technical personnel participation Overmuch, basically effect is not very ideal, and those who entrust to our enterprise website basically are very successful. The majority of enterprise network technicians Although understand certain network knowledge, but from its field of vision knowledge and so on each convenience is relatively deficient, the thought is easy individual emotion, this to the enterprise development is disadvantageous.

Second, without the investigation and hurried to the horse. Some enterprises think of building a website will want to build a good site within a few days, the mentality of the quick success of the enterprise website construction is very unfavorable. Enterprise website Construction should have long-term planning and plans, such as capital investment budget, human investment, and to the site planning Company a certain amount of research time, planning companies should also communicate with enterprises.

Third, the enterprise leaders fear the internet, give their hands to do. This kind of dare to delegate is good, but if the enterprise leaders do not care about the Internet, there is no global concept, the site and the traditional production marketing will be disconnected, not conducive to enterprise information construction.

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