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I've been thinking about this for the last couple of days. With the continuous standardization of the Internet industry, more and more so-called SEO are beginning to change careers, especially the medical industry is more and more concerned about the experience of baptism, so that countless and month God small fat, in particular, medical peer from the small editor of the mind slowly grow into the head of mature psychology, Just like the ebb tide, only a few SEO survived, and I am also considering the optimization of the company to change careers, because the company's career change is directly related to the survival of our SEO, so, with a few years of experience and some small view of the future, hoping to give managers or peers a little bit of inspiration, is also a discussion.
Optimization of the company's transformation has the baggage
All the friends who have done optimization know that a lot of optimization companies are the number of keywords to collect the cost of customers, so the keyword ranking becomes the key to charge, but for a lot of keywords, and then strong SEO can not guarantee the ranking stability in the first page, especially the hot industry competition, And a lot of orders need to continue to do keyword ranking work, and maintenance period of the lowest also want 12 months, this period of the key words ups and downs are normal, so maintenance work is also accumulating, coupled with the pressure of a new single, forming a lot of work accumulation, more and more heavy baggage, and very few optimization companies to employ are optimization experts, So this state will gradually increase, and finally the burden of more and more, leading to customers to return the list, or even a large number of the list of accumulation.
Immediately change careers into where to go
This problem seems simple, do not optimize the other chant, but it is not so simple, the company direction does not say that the burden of the customer list must not give up all, so need to optimize personnel to continue to maintain, and where to become the key.
1, turn to industry website.
A lot of local sites, as well as vertical site areas, still have a lot of development space, and optimize the company has a small molding optimization team, do not need to running-in, to a vertical industry, the vertical industry to do a good job, or the vertical industry website customers to hold, while their own involvement in this industry, the industry to be proficient , even become friends, or the first few in this circle, even if it is safe.
2, turn to physical marketing.
A choice that many peers have already made, is to give up the company, or simply layoffs to do the business of entities, like many programmers friends do not do programmers but to sell fruit, or sell sesame seed finally buy a car, buy a house also have, as long as they like the industry, as long as Ken determined, But all these prerequisites are need not to transform too ruthless, the customers are abandoned, then, you lost this responsibility, do the other do not good.
3, turn to Taobao or to the Business-to-consumer.
Taobao station is still a focus of the industry, a lot of webmaster, especially some SEO are guarding a taobao shop to do a part-time job, but the individual operation after all, the strength is insufficient, and to the transformation of the optimization company may wish to try Taobao store on behalf of the operation, to help more do not understand the network of customers, to do shop, to solve this part of the difficulty of open shop users , it is also a good choice to pay more attention to the running of the operator, or to run the whole station.
In short, do not throw away the current customers, not to be irresponsible to leave, because your current customers are still your resources, the successful transformation not only to maintain good customers, but also to allow customers to buy your current services, that is the transformation of success, the moon God small fat think this is the best, but all this is my opinion, Also need everybody according to own circumstance choice, good my website Oriental Fashion Driving School www.bjjxbaoming.com Hope more friends help me to turn up, help me to keep the copyright, I will continue to share good articles to everyone, thank you.