3.1 Evaluation: Four functional models cover all women

Have to admit, many people from the mouth of female friends to know the beauty of pomelo, "is a menstrual tool app", "can be pregnant for women, pregnancy provides solutions", "is a pure female community" ... In the previous days of the Forbes gathered activities scene, the author was fortunate to listen to the United States and Pomelo CEO Chen Fangyi Speech, for the beauty of pomelo exactly what he mentioned "a pure female society". The most reassuring thing about product-type CEOs is that they are not artificial, they say what they do. Today, I saw in the App Store, Grapefruit has updated the 3.1 version, online parenting mode, virtual currency, "pomelo coin", the tool is currently the main period, preparation, pregnancy, early childcare four functions. Lenovo "Pure Female Society", this rhythm just good. From girls to mothers, "society" may be a little far away, but we can already see its embryonic form: meeting the needs of women of all ages at different times. A new version of the evaluation of the most practical: 1, four modes: tool enhancements above is to open the 3.1 appearance of Pomelo interface, simple and straightforward, user-friendly choice. "I want to remember menstrual period" is the most original Aunt mode, can provide menstrual related record, calculation, analysis, prediction, recommendations and other services. "I am pregnant" provide pregnancy-related services, "I am a child" to provide pregnant related services, and "I am a spicy Mom" is actually the new American pomelo parenting model, we will be alone. The introduction of four models, grapefruit on the one hand can enhance the tool function, gradually get rid of the "menstrual tool" label; On the other hand, the large data advantage of Pomelo is effectively played: the user's underlying data are finely classified, and the users themselves are precisely positioned to provide more effective and targeted solutions. 2, parenting mode, suitable for the mother of 0~3岁 Baby Spring Festival Gala "where is the time to go" is still lingering in the ear, the song of the sentence "has not been a good feeling of young old, sons and daughters of a lifetime, is full of children crying laugh" poked into the hearts of countless users. Yes, in the product perspective, "the person being poked" is the user. The author does not pull far, in fact, the lyrics are written with the inherent tradition of the baby, the user is stuck to the point of two: one is that I am, hey; two is, my mother is so, I can not follow the footsteps. The 2nd is clearly becoming the mainstream, which is now more and more spicy mom. However, the idea of spicy moms and older generation with children always has the biggest conflict point-can the baby bring it? The solution to the use of these users (the two categories mentioned above) is through the authority of the healthcare sector, i.e. professional analysis, professional advice, real user sharing (which is part of her circle from the American pomelo community). In other words, through the "doctor said" "Experts say," "There is a mother said," the way for young mothers to provide a learning, communication platform to help the hot mom to become young, fashionable and competent mother. 3, Health Analysis visualization chart, more intelligent and clearer in the area of personal health, women tend to record their behavior habits, and through charts to get (note not analysis) conclusions, and look for peaksValue and Valley point. For example, the menstrual problem, girls are most concerned about their menstrual normal, when not normal is why do. And grapefruit presents healthy scores, menstrual conditions and analysis and solutions through visual charts, rather than a bunch of data and medical theories. In addition, the beauty of grapefruit to do a better place is the breakdown of the chart, in the existing classification includes menstrual analysis, love analysis, weight analysis, body temperature analysis, symptom analysis, a total of six habits. 4, to increase the "pomelo coin", the introduction of social marketing Mei Pomelo in last September launched a social function her circle, is now fully social, the introduction of "Pomelo coins" is an inevitable trend. At the same time, "Make money", "currency" can also be in the interest of the topic point, through the merchants to provide users interested in gifts, to increase the user's active degree and stickiness. The most important thing is through the sharing of micro-blog, Friends Circle, Space and other social marketing methods, access to Word-of-mouth users. In addition to these, the Grapefruit 3.1 version also made a part of the small optimization, such as the message channel more quickly add tasks, reminders and tips of the button; Recently brush the circle of friends, found that many people in the industry to share the "secret" of this gossip app, estimated that a few, you have to fill the screen is full of beauty pomelo. (Source: Chinese Science and technology information)