360 companies quietly launched a comprehensive class shopping platform 360 shopping

Absrtact: 360 companies have quietly launched a comprehensive class shopping platform 360 shopping (TechWeb map) October 13 News, following group buying navigation and luxury platform, 360 companies have quietly launched another comprehensive category shopping platform 360 shopping, Covers many home appliances business website and a variety of online shopping 360 companies have quietly launched a comprehensive category shopping platform "360 shopping" (TechWeb map)

October 13 News, after group buying navigation and luxury platform, 360 companies recently quietly launched another comprehensive category shopping platform "360 shopping", covering a number of home appliances business sites and a variety of online shopping category, currently mainly in the form of navigation station.

It is reported, 360 shopping altogether covers Taobao, discount, clothing, group buying, home appliances digital, luxury, luggage shoes and hats jewelry, department stores furniture, skin care, mother and child and other categories, including Jingdong Mall, when, where guests, Mai Lin, 1th shop, wheat Bag, West Street network, silver Thai nets and other brands have been settled in the platform.

But so far, the main station of the platform to introduce many of the Merchants for link form, that is, click on the site logo can enter the site. The platform also provides a simple search function, such as in the search for "clothes", will appear related products, these goods are from the specific mall, click on the other side of the site can be entered. In other words, 360 shopping mainly in the form of Web site navigation presented.

Prior to this, 360 also mainly through the navigation open platform into the field of electrical business. In February this year, 360 launched the open platform "360 Group Buy navigation", through the open application interface to introduce group buying website. This June, 360 also launched a luxury shopping platform, the introduction of major luxury goods to the electric business website. The online 360 shopping platform will integrate the first two.

In fact, the platform of the electric business competition curtain has been opened. A few days ago, Tencent's so-called super electric business platform, "QQ online shopping" formal trial operation. QQ Network to take the type of franchise business mode, in 3 C, sports shoes bags, cosmetics and other categories with a core company to cooperate with the exclusive, and QQ Mall, Pat, such as Tencent Electric Business Independent.

In addition, Taobao announced in September in Beijing its business open platform strategy, with 1th stores, Silver Thai network, Macaulay, Bowser network, easy news, new eggs, such as 38 corporate alliance. Before this, Jingdong Mall, where the goods such as customer Prudential has already started wading open platform.

Analysts believe that the future of E-commerce competition will gradually evolve into the competitiveness of supply chain integration capabilities, the power of the internet will gradually weaken the advantages of the network. At present, Tencent's so-called super Power Platform, Taobao open platform, it is the essence of the entire industrial chain of the reorganization of the structure.