360 products emerge, the driving force behind the revelation

Source: Internet
Author: User
Keywords Entrepreneurship 360 Zhou 祎

In the recent creation circle more popular "seniority", like Wang Shi, Liu This batch is 84 level entrepreneur, and Zhu, Yu Yu is the 92 level entrepreneur, 98-00 is the Super Gold generation, has sprung up Ma Yun, Zhidong, Charles Zhang, Ding Lei, horse, Zhou, Li, and this batch of entrepreneurs follow the internet's big waves, Almost trembling and walking through the internet in the 15, has experienced a dream and bustling, but also through the bubble and the big pit. And 15 years later, the name and banner of each of these founders have been planted in their respective government. Some do information, some good entertainment, some focus on electricity, some deep search, and some persistent security.

From the 15, in all fairness, entrepreneurs are actually shine, rain. Again bitter, again tired is a step by step to carry over. Today do not play sensational, to a point of real dry goods. In the 15, the Internet, a few waves, startups, entrepreneurs more than Qian chin, absolutely, how many people fell and climbed up, but also how many people fall and climb up. But why should these people be able to live to this day and thus achieve today's party BR?

Some people will say that Ma Yun's values and mission accomplished Ali, Li's simple focus on the achievement of Baidu, horse's products and micro-innovative thinking of the achievements of Tencent. In the Internet, you big recount, but persistent in the security field of 360 in the media and the impression is a variety of wind fire mountain play, a number of security products, but sitting with China's second largest PC client, tens of billions of market value, 6,000 employees, hundreds of millions of users. Recently launched a 360-chi key, 360 TV assistants, children's hand ring, safe route. The Battle Force is full, gongchenglvede in the market, invincible.

What is the driving force behind all this? What makes 360 the top 5 companies in today's Internet market? Where does the flow of innovation come from?

Recently visited the industry, a number of visits to 360 in 798 of the safety building, for you to uncover the secret of 360 unknown core.

A reshaping of values: Entrepreneurship has never been more than

Qihoo 360 was founded in September 05, March 11 in the United States successfully listed in the NYSE, just 5.5 of the time, the market value of 10 billion U.S. dollars, the achievement of the Sihai is also a commendable honor. But not to be overlooked is the 11 before the listing of Qihoo company employees 800 people, after the listing, a short period of three years, the company's staff soared to 6000 people, the number of the surge brought about by the company is not only the size of the firm and the strong, but also with the big company disease, cultural integration, the Chinese Internet this block, Each elite pull out of a single practice is to one enemy hundred, coordinated combat, but is the largest short board. Not to mention the new employees are in Baidu, Ali, Tencent's major internet different cultural environment soaked out.

The team is a bad band, this time, either full of vigor, full speed. Either stop the pace, straighten out military discipline, emphasize the core values of the enterprise, grinding the precious DAO and then chopping wood. This is a test of old week, and old Zhou chooses the latter.

In 2014 crazy April, on the one hand, the domestic Internet enterprises to go to sea, the United States to buy the IPO posture. On the other hand, Alibaba, Tencent Financial technology, large-scale mergers and acquisitions, the next day there are more than 1 billion levels of seismic mergers and acquisitions, resource reorganization. And this time 360 silent, in the corner of 798, like the old Roveibo portrait of the Craftsman, in the hut quietly polished. Nearly two months, according to incomplete statistics, 360 successively push Zhi, portable wifi, children's hand ring, safe route, safe to change a series of products, is high production, and each product in the market segments Gongchenglvede, record.

and more than 360 product manager chat, heard a few jokes, overtime to 10 o'clock is often the case, the reason is 6 o'clock work, see everyone is working hard, not the nerve to go, and continue to find some work, finished to 10 points more. In the face of a crisis in search market share decline, Li stressed the wolf nature. And Zhou outside repeatedly stressed human nature, in beichen observation, in the 360 internal old week is the most emphasis on the wolf, or 360 of the DNA is flowing wolf blood. 360 led by the old week to advocate critical culture, in the security routing conference, in the presence of hundreds of reporters in the media, to choose a responsible for the vice president of security routes, do not leave a little sensibilities.

Two Extreme flat Management

360 of the management structure is extremely flat, and 360 of friends chat, the most often heard the word is, to turn two levels, is Xiangdong and Old week.

In 360 internal, Zhou and Xiangdong will occasionally appear in a certain level of the office area to observe the project progress, if there is deviation, immediately find the relevant VP and team Open, the meeting may be 3, 4 hours.

"I have to talk all the time from work in the morning until 11 o'clock in the evening. "Xiangdong said. 360 Internal direct communication across the hierarchy. If the software products in the early morning to meet the urgent need to solve the problem, the staff on duty can directly call Xiangdong mobile phone report, and in order to be able to stay online, old complete 3 mobile phones.

In order to avoid the company division, bureaucracy, Zhou change the traditional corporate governance structure and workflow, the use of Facebook's "small team, flat" management model. To achieve flat management, Zhou will 360 internal decomposition into the size of the team a total of more than 400, Zhou 祎 each also constantly choose to take a few of them, grasp the direction, product development deviated from the track or not to the extreme, the old week criticized not to leave a face, 360 of the staff of the fighting gene is also in the day-to-day Every employee must be strong inside.

360 Requirements for each team are focused on their own deep into the product area, but to quickly learn, rapid iteration. Within 360 there is a different competitive mechanism, the team's products can be online by the product team to decide their own. In this situation, more than 360 new products per month version of more than 1000, daily update volume of more than 30. In terms of 360 of the current scale, the output is not efficient but terrifying. In such a mechanism, not only to improve the efficiency of the company's operation, and easy to win the user's reputation.

390, the kid's in charge.

Zhou at 13-year meeting said 2014 years to reboot the company, let the company remain young, so that all people do not have the experience of the burden of youth, to stand now look at the future. The new generation, represented by reboot, became a microcosm of the company, and in 2014, 360 began the Zhou experiment.

Although did not get 360 internal the proportion of the staff, but in 360, the level of the employees were directly shocked.

Product Manager for the number of personal command, but also a number of fine products, such as 360-chi, 360 portable WiFi.

Product Manager Che Shangyang is a choice not to buckle the next: "Looking back at the product from design, research and development to marketing the whole process, the most gratifying thing is only 151 days to see how a product from an initial idea into a mature fruit, summed up the experience of the 151-day process, inexperience, Execution is still shallow is the first time with the project regret. "Initiative" "ownership" is in these 151 days to learn the most, experience the deepest words. Used to not accustomed to the leadership of the spray people, now just want to say thank you those who have sprayed my leadership, Zhi or won the recognition of the old week, and face the user. ”

360-chi Key is currently in the market is also a heavyweight star products.

The thought of "creating stage for the new generation" has become a kind of thought and culture in 360.

Whenever, the elderly, solid technical bottom and provide experience guidance, the number has unlimited imagination and operating space.

This old man sits on the stable, the new people to clear the playing style of novelty and admiration.

The bell still needs to be tied, no one knows more than the other. As a company with a market value of nearly 10 billion, the value is not now, but the growth of the company, the future of the company. And the future belongs to the mobile Internet, belongs to the intelligent trend, belong to this help seemingly green, but is full of infinite creativity and ambition of the. They are natural mobile internet natives, they know more about users, they know how to play the future, they want more than 10 billion, 100 billion of the future market. Give these young people space to do what they like and do what young people like. Allow trial and error, allow failure, do not need to follow the lead of the will, you can spit out, you can argue.

The goal is only one: do the best products!

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