360 Search makes the user's search habits "imperceptible" throughout the course

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Search from 360 to the present, the author has been concerned about the development of 360 search, as well as various adjustments, 360 of search for a variety of user habits are very well in place, and are very good to the user's habits imperceptibly into their own, so that users rely on, now talk about 360 search how to make the user's search habits " imperceptibly. "

In the beginning stage, 360 navigation, there is the default search box, the default search belongs to Baidu Search, in the search box also has Baidu search, Google search, Youdao search, immediately search four options. Users can click on the search engine they want, as shown in the following figure

In the middle of August, when the user opened 360 navigation, you can see the 360 search box in the text removed, and then add a search on the left of the logo box, and then the default search is Baidu search, below is other search engines.

I don't know what the user can feel at that time, but the author so experience 360 after navigation, there is no other feeling, after all, the default search is still Baidu search, is the largest search engine in Chinese, so, so, users unknowingly, with a small change to accept the first adjustment of 360, The first step is imperceptible, this kind of adjustment also slowly lets the user's custom change, in fact, 360 users are also want to allow users to better experience the search habits, improve sentiment, at the same time, also give users some hints that "on the default Baidu search is good", do not drop the box changed, very useful.

Then in a lot of times, 360 of the users of the navigation habits slowly use 360 search, at that time Google's search volume should be reduced, so, 360 with a search box changes, so that the user's search habits slowly focus on Baidu, and then reduce the number of users clicks, directly in the box input search terms.

So, 360 search quietly online, when the user's search habits slowly become more lazy, slowly to the left of the logo box set to the default search engine, then 360 search, it with low-key color, ordinary text, this default search has slowly achieved the user's huge amount of search.

Then you see the top of the search box, and you've slowly chosen the default search engine for yourself, 360 search. In the slow dilution of the situation, everyone's attention lies in that broad search box, pay attention to the text and do not pay attention to search engines, and then the huge flow has slowly imported 360 search, but many users do not know that they are using 360 search, Then in these days 360 search traffic unexpectedly rose to the second place, have to say that a way of strong, but this kind of search relative to Baidu, more have a certain advantage to meet the user, as shown in the following figure.

Under the search experience, under the advertisement, believe that 360 in this point slowly in their own first imperceptible behavior, the user's habits to change into their own search path, which is a good model, in the absence of advertising experience, more users slowly found 360 search differences, And then slowly through the navigation of the user's habit of grafting to 360 search, thus obtaining a huge flow, which is 360 to the user's imperceptible process.

But in the last 360 searches, traffic has been reduced, as shown in the following figure,

From above, if the author did not read the wrong words, it should be 360 search habits have changed recently, and for the search, the user slowly also found the difference between 360 and Baidu, in the beginning of the kidnapping, slowly also found that 360 is not what they want, That is, this kind of imperceptible effect does not appear, this is a little different.

In many cases, we accept 360 search, but 360 to give users a chance, this kind of opportunity to let users see the search, but 360 finally did not grasp the user, this is 360 search the sad place. OK, write here, Hope 360 search, in 360 spiders come out better for our webmaster services, beyond Baidu, refueling, graduation design webmaster, http://www.579com.com/, do the site or do a good job.