360 to the mobile phone cloud to the end of a trend?

In Baidu, Ali, Millet, Shanda and other http://www.aliyun.com/zixun/aggregation/3518.html "> Internet companies to launch their own mobile phone, May 4, 2012 night, Qihoo 360 Chairman Zhou also announced on Weibo that it will work with handset manufacturers to launch 360 user special machines.

Early layout

May 4, 2012 around 7:30 P.M., Qihoo 360 Chairman Zhou issued a slightly mysterious micro blog I think for six months, today will announce an important decision.

After 3 hours, after hanging up everyone's appetite, this "important decision" finally long-awaited started out, Zhou said: "360 as an open platform do not do their own mobile phone, but we decided to cooperate with international and domestic manufacturers, the introduction of a variety of 360 user special machine, Hope that the partner is basically 0 profit to the high configuration smartphone special supply 360 users. ”

Despite earlier rumours that Qihoo 360 would launch a mobile phone with Huawei, Zhou 祎 still consulted on brands, configurations and prices, and was more likely to be an olive branch to many "would-be partners".

From November 2011 onwards, Zhou began to think about the hardware of the mobile phone. However, in addition to hardware, in software, Qihoo 360 on the mobile phone layout has already begun.

Qihoo 360, the first mobile phone products for 360 Mobile defender, launched so far more than two years. Prior to this, the market has more mature mobile security products NetQin, but since the 360 mobile phone defender appeared, its market share of the Network Qin dynasty until beyond.

Since the advent of the wireless concept in the last one or two years, Tiger's vision has been on the wireless side. "China's wireless internet has just begun. I think there must be a lot of opportunities for 360来 to say the future. "Security is the basic requirement of wireless, we have invested a lot of energy in wireless and we have bought some companies," Zhou said at a meeting on the snowball line. ”

June 2011, Qihoo 360 and the network Mirs Mobile internet Platform 91 mobile phone Assistant to cooperate, in-depth layout of mobile Internet, and 360 and the network Dragon jointly set up research and development center, and sent research and development personnel stationed in the network Dragon, to help develop a new version of 91 mobile phone assistants.

From the trend point of view, the future PC users and smartphone users will be more and more overlap rate, the general user model is: work with the PC, leisure time with mobile phones, home with a tablet computer.

Zhou feel that the mobile phone is constrained by bandwidth and tariffs, every day a lot of software and resources is not realistic; the phone screen is very small, into the application store, there are many things, but it is difficult to find.

And now the way is to let users in the PC such a large screen and no traffic restrictions on the terminal search for colorful applications, with a PC download, and then directly with the software to import mobile phones.

In the overall strategy, Qihoo 360 relies on cloud technology to get through the PC and mobile phone has a long-standing idea, and gradually realized.

"We're not very good at distinguishing between cell phones and PCs, and we think it's all about meeting user needs." A product of different terminals, and then connect them with the cloud, our strategy is very clear, we have PC desktop and mobile desktop, we have mobile phone assistant, mobile phone assistant is a bridge. "Zhou said.

Whether relying on software or on the cloud, 360 custom models must be in the initial design for the PC and mobile phone to get through each other. The two get through to Zhou is 3,601 a great advantage, and for the future of the 360 for mobile phones, it must be a great selling point.

Flow profit

"360 also want to exert a mobile phone, enough to see the mobile internet field of great charm and potential value, for meaningless products and projects, Zhou will not be shot." 360 has the advantage of technology and platform, for the flow of the introduction and transformation has a special

(Responsible editor: Lu Guang)